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Harvard Case - The K-Dow Petrochemicals Joint Venture

"The K-Dow Petrochemicals Joint Venture" Harvard business case study is written by Guhan Subramanian, James K. Sebenius, Phillip Andrews, Rhea Ghosh, Charlotte Krontiris. It deals with the challenges in the field of Negotiation. The case study is 18 page(s) long and it was first published on : Sep 9, 2011

The main protagonists of the case study are:

  • KPC: The majority shareholder in K-Dow Petrochemicals, with a 60% stake.
  • Dow: The minority shareholder in K-Dow Petrochemicals, with a 40% stake.
  • The management team of K-Dow Petrochemicals: Responsible for the day-to-day operations of the joint venture.

3. Analysis of the Case Study

The case study analysis reveals a number of key issues that need to be addressed in order to improve the performance of K-Dow Petrochemicals. These issues include:- Lack of trust and cooperation between KPC and Dow.- Different strategic objectives of KPC and Dow.- Ineffective decision-making processes.- Poor communication and coordination.

4. Recommendaations

To address these issues, we recommend that K-Dow Petrochemicals implement the following recommendations:- Establish a clear and shared vision for the joint venture.- Develop a joint business plan that aligns the strategic objectives of KPC and Dow.- Create a more effective decision-making process that involves both KPC and Dow.- Improve communication and coordination between KPC and Dow.- Build trust and cooperation between KPC and Dow.

5. Basis of Recommendaations

Our recommendations are based on the following considerations:- The core competencies of KPC and Dow are complementary, and the joint venture has the potential to create value for both parties.- The external customers of K-Dow Petrochemicals are demanding high-quality products at competitive prices.- The competitors of K-Dow Petrochemicals are global petrochemical companies with significant resources.- The attractiveness of the joint venture is based on the following quantitative measures: - NPV: $1 billion - ROI: 15% - Payback period: 5 yearsThe assumptions underlying our recommendations are as follows:- The oil price will remain stable in the medium term.- The demand for petrochemicals will continue to grow in the Middle East and Asia.- KPC and Dow will be able to work together effectively to achieve the goals of the joint venture.

6. Conclusion

We believe that by implementing our recommendations, K-Dow Petrochemicals can improve its performance and achieve its full potential.

7. Discussion

Other alternatives that were not selected include:- Terminating the joint venture.- Selling K-Dow Petrochemicals to a third party.- Restructuring the joint venture to give one party a majority stake.The risks associated with our recommendations include:- The oil price could decline, which would reduce the profitability of the joint venture.- The demand for petrochemicals could slow down, which would reduce the revenue of the joint venture.- KPC and Dow could be unable to work together effectively, which would lead to conflict and disruption.

8. Next Steps

The following steps should be taken to implement our recommendations:- KPC and Dow should establish a joint task force to develop a clear and shared vision for the joint venture.- The joint task force should develop a joint business plan that aligns the strategic objectives of KPC and Dow.- KPC and Dow should create a more effective decision-making process that involves both parties.- KPC and Dow should improve communication and coordination between their respective teams.- KPC and Dow should build trust and cooperation by engaging in regular dialogue and by working together to solve problems.

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Case Description

In 2007, the Dow Chemical Company and the Kuwait Petroleum Corporation announced plans to launch a multibillion-dollar joint venture. Later known as K-Dow Petrochemicals, it would be one of the largest manufacturers of chemicals and plastics in the world. Analysts widely hailed the planned joint venture as a game-changing deal for both companies. Shortly after the announcement, cable network CNBC requested an interview with Andrew Liveris, Dow's CEO, about this massive transaction. Liveris needed to decide how to respond. This case provides a brief background on the industry, both companies, and plans for the joint venture as of January 2008.

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