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Harvard Case - Valentina Tereshkova: Conquering Space

"Valentina Tereshkova: Conquering Space" Harvard business case study is written by Boris Groysberg, Annelena Lobb. It deals with the challenges in the field of Organizational Behavior. The case study is 25 page(s) long and it was first published on : Jul 7, 2020

At Fern Fort University, we recommend a multi-pronged approach to address the challenges Valentina Tereshkova faces as the first woman in space. This approach emphasizes leadership development, organizational change management, and diversity and inclusion initiatives to foster a more equitable and supportive environment for women in the Soviet space program.

2. Background

This case study focuses on Valentina Tereshkova, a young woman selected for the Soviet space program despite facing significant societal and organizational barriers. The case highlights the challenges she encountered, including:

  • Gender bias and discrimination: The Soviet space program, like many organizations at the time, was heavily dominated by men, creating an environment where women were often overlooked and underestimated.
  • Lack of support and resources: Tereshkova faced limited access to training and resources compared to her male counterparts, hindering her preparation for the mission.
  • Pressure to conform to societal expectations: Tereshkova was expected to fulfill traditional female roles while also excelling in a male-dominated field, leading to immense pressure and conflicting expectations.

The main protagonists are Valentina Tereshkova, the first woman in space, and the Soviet space program leadership, who faced the challenge of integrating women into a traditionally male-dominated field.

3. Analysis of the Case Study

This case study can be analyzed through the lens of organizational behavior, focusing on key themes:

  • Leadership styles: The case highlights the importance of transformational leadership in driving positive change. The leadership team needed to inspire and empower Tereshkova, recognizing her potential and providing the necessary support for her success.
  • Organizational culture: The Soviet space program's culture was deeply ingrained with traditional gender roles and expectations, hindering women's advancement. Organizational change management was crucial to challenge these norms and create a more inclusive environment.
  • Team dynamics: Tereshkova's experience highlights the importance of diversity and inclusion in team formation. Her presence challenged the existing team dynamics and required the leadership to address potential conflicts and foster collaboration.
  • Motivation theories: The case demonstrates the power of intrinsic motivation in driving individual performance. Tereshkova's passion for space exploration and her unwavering determination were key to her success despite the challenges she faced.
  • Decision-making processes: The leadership team's decision to select Tereshkova for the mission was a bold move that challenged traditional norms and paved the way for future generations of women in space. This decision required a shift in perspective and a willingness to embrace change.

4. Recommendations

  1. Leadership Development: Implement a comprehensive leadership development program for all levels of the organization, focusing on:

    • Diversity and inclusion training: Educate leaders on the importance of inclusivity, unconscious bias, and the benefits of diverse perspectives.
    • Transformational leadership skills: Develop leadership skills that foster collaboration, empower individuals, and inspire positive change.
    • Mentorship programs: Create mentorship programs pairing senior leaders with aspiring female astronauts, providing guidance and support.
  2. Organizational Change Management: Implement a structured change management process to address the existing organizational culture:

    • Communicate the vision: Clearly articulate the organization's commitment to diversity and inclusion, highlighting the benefits of a more equitable environment.
    • Engage stakeholders: Involve all stakeholders, including male astronauts, in the change process, addressing concerns and fostering buy-in.
    • Implement policies and procedures: Develop and implement policies that promote equal opportunities and address potential discrimination.
  3. Diversity and Inclusion Initiatives: Implement initiatives to attract, retain, and support women in the space program:

    • Recruitment and hiring: Develop targeted recruitment strategies to attract qualified female candidates, ensuring a diverse talent pool.
    • Training and development: Provide equal opportunities for training and development, equipping women with the skills and knowledge necessary for success.
    • Support systems: Establish support systems, such as childcare and flexible work arrangements, to address the unique needs of women in the workforce.

5. Basis of Recommendations

These recommendations are based on the following considerations:

  1. Core competencies and consistency with mission: The Soviet space program's mission was to push the boundaries of human exploration. Embracing diversity and inclusion aligns with this mission by tapping into a wider pool of talent and fostering innovation.
  2. External customers and internal clients: The Soviet space program's success depended on attracting and retaining top talent, including women. Creating a more inclusive environment fosters employee engagement and loyalty.
  3. Competitors: The space race was a highly competitive environment. Embracing diversity and inclusion gave the Soviet space program a competitive edge by attracting and retaining the best talent regardless of gender.
  4. Attractiveness ' quantitative measures: While quantifying the impact of diversity and inclusion initiatives can be challenging, studies have shown a strong correlation between diverse teams and improved performance, innovation, and financial outcomes.

6. Conclusion

By implementing these recommendations, the Soviet space program could have fostered a more inclusive and supportive environment for women, paving the way for future generations of female astronauts. This approach would have not only addressed the challenges faced by Valentina Tereshkova but also created a more diverse and dynamic organization capable of achieving greater success in the space race.

7. Discussion

Alternative approaches might have included focusing solely on individual development, providing Tereshkova with additional training and resources without addressing the broader organizational culture. However, this approach would have been less effective in creating lasting change and addressing the systemic barriers faced by women in the program.

Key risks associated with these recommendations include potential resistance to change from existing employees, particularly those who benefit from the status quo. However, by engaging stakeholders and communicating the vision clearly, these risks can be mitigated.

8. Next Steps

  1. Develop a detailed implementation plan: Outline specific actions, timelines, and responsible parties for each recommendation.
  2. Conduct a pilot program: Implement a pilot program to test the effectiveness of the proposed changes and gather feedback from stakeholders.
  3. Monitor and evaluate: Continuously monitor the impact of the implemented initiatives and make adjustments as needed to ensure ongoing success.

By taking these steps, the Soviet space program could have created a more inclusive and equitable environment for women, paving the way for future generations of female astronauts and contributing to the advancement of human exploration.

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Case Description

On June 13, 1963, Valentina Tereshkova of the USSR became the first woman to fly in space on Vostok 6. Soviet leaders publicly espoused gender equity, but also sent Tereshkova on her mission in order to be the first country to send a woman to space, a milestone they reached before the U.S. did. Five Soviet women were in the initial group chosen to train as cosmonauts, but of the five, only Tereshkova would make it to space. The case explores why Tereshkova was selected from the group and her mission and subsequent career. It also discusses the successes of the women cosmonauts and astronauts in the Soviet and U.S. space programs decades later. By 2020, women remained a minority of space travelers, but the inclusion of both genders had become commonplace. Had women reached gender equity in space faster than on Earth?

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