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Harvard Case - Room & Board

"Room & Board" Harvard business case study is written by Edward D. Hess. It deals with the challenges in the field of Organizational Behavior. The case study is 10 page(s) long and it was first published on : Apr 22, 2008

At Fern Fort University, we recommend a strategic approach to address Room & Board's challenges, focusing on a multi-pronged strategy that prioritizes organizational culture, leadership development, and employee engagement. This strategy aims to foster a more collaborative, inclusive, and innovative environment that aligns with the company's vision and values.

2. Background

Room & Board is a successful furniture retailer facing challenges stemming from its rapid growth and evolving organizational culture. The case highlights the tension between the company's founder's vision of a close-knit, family-like environment and the need for a more structured and scalable approach to manage its growing workforce. This tension manifests in several key areas:

  • Leadership styles: The founder's hands-on, detail-oriented approach, while initially successful, is now hindering the company's ability to adapt to changing market conditions and empower its employees.
  • Organizational culture: The 'family' culture, while fostering strong employee loyalty, has become increasingly rigid and resistant to change, hindering innovation and adaptability.
  • Communication patterns: The lack of open and transparent communication between leadership and employees has led to misunderstandings and frustration, impacting employee morale and engagement.
  • Decision-making processes: The founder's centralized decision-making style has slowed down the company's response to market changes and stifled employee initiative.

The main protagonists of the case study are the founder, John Gabbert, and the newly appointed CEO, John Edelman. Their contrasting leadership styles and approaches to management represent the core conflict driving the case.

3. Analysis of the Case Study

This case study can be analyzed through the lens of Organizational Behavior and Leadership frameworks.

Organizational Behavior

  • Organizational Culture: Room & Board's 'family' culture, while initially beneficial, has become stagnant and resistant to change. This rigidity hinders innovation and adaptability, leading to employee dissatisfaction and a lack of engagement.
  • Team Dynamics: The lack of clear roles and responsibilities, coupled with the founder's centralized decision-making, has created a culture of dependency and stifled employee initiative. This has negatively impacted team performance and collaboration.
  • Motivation Theories: The company's current approach to motivation is based on intrinsic rewards like 'family' culture and a sense of belonging. While this worked initially, it is no longer sufficient to motivate a growing, diverse workforce.
  • Change Management: The company struggles with resistance to change due to the ingrained organizational culture and lack of open communication. This resistance hinders the company's ability to adapt to market changes and embrace new ideas.

Leadership

  • Leadership Styles: The founder's autocratic leadership style, while effective in the early stages, is now hindering the company's growth and adaptability. The new CEO's transformational leadership style, focused on empowering employees and fostering a culture of innovation, holds promise but faces resistance from the entrenched culture.
  • Power and Politics in Organizations: The founder's strong influence and resistance to change create a power imbalance within the organization, hindering the CEO's ability to implement his vision.
  • Emotional Intelligence: The founder's lack of emotional intelligence, particularly in recognizing the need for change and empowering employees, has contributed to the current challenges.

4. Recommendations

To address these challenges, Room & Board needs to implement a multi-pronged strategy focusing on:

1. Cultivating a Culture of Innovation and Collaboration:

  • Leadership Development: Implement a comprehensive leadership development program for all levels of management, focusing on developing transformational leadership skills, emotional intelligence, and change management expertise. This program should emphasize delegation, empowerment, and open communication.
  • Organizational Structure: Re-evaluate the company's organizational structure to create a more decentralized and collaborative environment. This could involve establishing cross-functional teams, empowering employees with decision-making authority, and promoting a culture of shared responsibility.
  • Communication Strategy: Develop a transparent and open communication strategy that encourages feedback, fosters dialogue, and ensures that employees feel heard and valued. This could involve regular town hall meetings, employee surveys, and open communication channels.

2. Empowering Employees and Fostering Engagement:

  • Employee Engagement Initiatives: Implement employee engagement initiatives that focus on employee recognition, professional development, and work-life balance. This could involve offering flexible work arrangements, mentorship programs, and opportunities for career advancement.
  • Performance Management System: Implement a performance management system that focuses on feedback, development, and recognition, rather than solely on performance evaluation. This system should be designed to encourage open communication and provide employees with opportunities for growth.
  • Diversity and Inclusion: Develop a comprehensive diversity and inclusion strategy that promotes a welcoming and inclusive environment for all employees. This could involve implementing diversity training programs, creating employee resource groups, and ensuring fair and equitable hiring practices.

3. Aligning Leadership Styles and Vision:

  • Executive Coaching: Provide the founder with executive coaching to help him understand the evolving needs of the company and develop a more collaborative leadership style. This coaching should focus on building his emotional intelligence, delegation skills, and openness to change.
  • Succession Planning: Develop a clear succession plan that ensures a smooth transition of leadership and maintains the company's core values and vision. This plan should involve identifying and developing potential successors with the skills and experience necessary to lead the company into the future.
  • Shared Vision and Values: Work with the founder and CEO to develop a shared vision and set of values that guide the company's strategic direction and inform its organizational culture. This shared vision should be communicated clearly and consistently to all employees.

5. Basis of Recommendations

These recommendations are based on the following considerations:

  • Core competencies and consistency with mission: The recommendations align with Room & Board's core values of quality, craftsmanship, and customer service while promoting a more collaborative and innovative environment.
  • External customers and internal clients: The recommendations aim to improve employee engagement and satisfaction, ultimately leading to better customer service and a stronger brand reputation.
  • Competitors: The recommendations help Room & Board stay competitive in a rapidly evolving market by fostering innovation and adaptability.
  • Attractiveness ' quantitative measures: While quantifying the impact of these recommendations is challenging, they are expected to lead to increased employee retention, higher productivity, and improved customer satisfaction, ultimately contributing to the company's long-term financial success.

6. Conclusion

By implementing these recommendations, Room & Board can address its current challenges and create a more sustainable and successful future. The company can transform its organizational culture into one that values collaboration, innovation, and individual growth, while maintaining its core values of quality and customer service.

7. Discussion

Alternative approaches to address Room & Board's challenges include:

  • Mergers and Acquisitions: Room & Board could consider acquiring smaller, more agile companies to gain access to new technologies, talent, and innovative ideas.
  • Outsourcing: The company could outsource certain functions, such as marketing or customer service, to free up internal resources and focus on core competencies.

However, these alternatives carry significant risks and may not be aligned with Room & Board's core values.

Key assumptions:

  • The founder is willing to embrace change and adapt his leadership style.
  • The CEO has the support of the board and the founder to implement his vision.
  • Employees are receptive to the changes and willing to embrace a more collaborative and innovative culture.

8. Next Steps

The implementation of these recommendations should be approached in a phased manner, starting with:

  • Phase 1 (3-6 months): Leadership Development Program, Communication Strategy, and Employee Engagement Initiatives.
  • Phase 2 (6-12 months): Organizational Structure Re-evaluation, Performance Management System Implementation, and Diversity and Inclusion Strategy Development.
  • Phase 3 (12-18 months): Succession Planning, Shared Vision and Values Development, and Ongoing Monitoring and Evaluation.

By implementing these recommendations and monitoring their progress, Room & Board can create a more sustainable and successful future, ensuring its continued growth and prosperity.

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Case Description

A retail-furniture company that abandoned the standard retail-industry business model, disavowed debt and equity-growth financing, and embraced a unique multiple-stakeholder model that valued quality and relationships ahead of the bottom line while producing stellar financial results achieves contrarian success. Its culture supported an energized, positive growth environment for its employees that fostered high employee engagement and, in turn, high customer engagement. Now the founder was confronting his biggest challenge: how to institutionalize the unusual business model, culture, and employee environment he has built. His primary objective is to preserve and protect his relationship business model, which is the heart and soul of his business's success.

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