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Harvard Case - Leadership at Echoing Green (A)

"Leadership at Echoing Green (A)" Harvard business case study is written by Julie Battilana, Thomas J. DeLong, James Weber. It deals with the challenges in the field of Organizational Behavior. The case study is 14 page(s) long and it was first published on : Mar 8, 2012

At Fern Fort University, we recommend Echoing Green implement a comprehensive leadership development program aimed at fostering a more inclusive, collaborative, and impactful organizational culture. This program should focus on building leadership skills, promoting diversity and inclusion, and enhancing communication and collaboration across teams.

2. Background

Echoing Green is a non-profit organization that invests in social entrepreneurs around the world. The case study focuses on the challenges faced by the organization as it grows and expands its operations. The main protagonists are:

  • Cheryl Dorsey: CEO of Echoing Green, a visionary leader who wants to ensure the organization's continued success and impact.
  • The Echoing Green Team: A diverse group of individuals with varying levels of experience and perspectives, navigating the challenges of a rapidly growing organization.

3. Analysis of the Case Study

This case study highlights several key issues:

  • Leadership Style: Cheryl Dorsey's leadership style, while effective in the past, is now facing challenges in a larger, more complex organization. Her focus on individual performance and a 'command and control' approach is hindering collaboration and innovation.
  • Organizational Culture: Echoing Green's culture, while initially fostering a sense of community and shared purpose, is now characterized by silos, communication breakdowns, and a lack of trust between teams.
  • Diversity and Inclusion: The organization struggles to attract and retain diverse talent, leading to a lack of representation and perspectives in decision-making processes.
  • Change Management: The rapid growth of Echoing Green has created a need for a more structured approach to change management, ensuring that employees are engaged and supported throughout the process.

Frameworks Used:

  • Organizational Behavior: We utilize organizational behavior principles to analyze the impact of leadership styles, organizational culture, and group dynamics on Echoing Green's performance.
  • Leadership Development: We apply leadership development frameworks to identify key skills and competencies needed for success in a growing, complex organization.
  • Change Management: We leverage change management models to understand the stages of organizational change and develop strategies for successful implementation.

4. Recommendations

  1. Implement a Comprehensive Leadership Development Program:
    • Focus: Develop leadership skills, promote diversity and inclusion, enhance communication and collaboration.
    • Content: Include workshops, coaching, mentoring, and peer-to-peer learning opportunities.
    • Target Audience: All levels of leadership, including senior management, middle managers, and emerging leaders.
  2. Foster an Inclusive and Collaborative Organizational Culture:
    • Promote open communication: Encourage regular team meetings, feedback sessions, and cross-functional collaboration.
    • Embrace diversity: Implement initiatives to attract and retain diverse talent, including targeted recruitment efforts, mentorship programs, and diversity training.
    • Build trust: Create a culture of transparency, accountability, and psychological safety.
  3. Develop a Strategic Approach to Change Management:
    • Communicate clearly: Provide transparent and timely communication about organizational changes.
    • Engage employees: Involve employees in the change process, seeking their input and feedback.
    • Provide support: Offer training and resources to help employees adapt to new processes and systems.

5. Basis of Recommendations

These recommendations are based on the following considerations:

  • Core Competencies and Consistency with Mission: The leadership development program aligns with Echoing Green's mission by fostering a more collaborative and impactful organization.
  • External Customers and Internal Clients: The recommendations address the needs of both external customers (social entrepreneurs) and internal clients (employees).
  • Competitors: By developing a more inclusive and collaborative culture, Echoing Green can attract and retain top talent, setting itself apart from competitors.
  • Attractiveness: The proposed leadership development program will enhance employee engagement, improve decision-making, and ultimately increase Echoing Green's impact.

6. Conclusion

By implementing a comprehensive leadership development program, fostering an inclusive and collaborative culture, and developing a strategic approach to change management, Echoing Green can address the challenges of its rapid growth and ensure its continued success as a leading organization in the social entrepreneurship field.

7. Discussion

Alternatives:

  • Hiring an external consultant: While this could provide valuable expertise, it may be costly and may not address the root causes of the issues.
  • Focusing solely on individual performance: This approach could lead to further silos and a lack of collaboration.

Risks and Key Assumptions:

  • Resistance to change: Some employees may resist the changes proposed.
  • Lack of resources: Implementing the leadership development program may require significant resources.
  • Time commitment: The program will require a significant time commitment from both employees and leadership.

8. Next Steps

  1. Develop a detailed plan for the leadership development program: This plan should include objectives, content, timeline, and budget.
  2. Communicate the program to employees: Explain the rationale behind the program and how it will benefit them.
  3. Pilot the program with a small group of employees: Gather feedback and make adjustments as needed.
  4. Roll out the program to all employees: Provide ongoing support and resources.
  5. Monitor progress and make adjustments: Regularly evaluate the impact of the program and make necessary changes.

By taking these steps, Echoing Green can create a more effective and impactful organization that is well-positioned for continued success in the years to come.

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