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Harvard Case - Divestment as an ESG Tool: CalPERS and Tobacco Stocks (A)

"Divestment as an ESG Tool: CalPERS and Tobacco Stocks (A)" Harvard business case study is written by Richard B. Evans, Gerry Yemen, Michael Kellett. It deals with the challenges in the field of Finance. The case study is 22 page(s) long and it was first published on : Jun 3, 2020

At Fern Fort University, we recommend that CalPERS partially divest from its tobacco holdings. This recommendation is based on a careful consideration of CalPERS's fiduciary duty, its commitment to ESG principles, and the evolving landscape of the tobacco industry. CalPERS should adopt a phased approach, gradually reducing its exposure to tobacco stocks while prioritizing shareholder engagement and advocating for positive change within the industry.

2. Background

This case study examines the dilemma faced by the California Public Employees' Retirement System (CalPERS), one of the largest public pension funds in the world, regarding its investment in tobacco companies. CalPERS is entrusted with managing the retirement funds of over 1.8 million public employees and retirees in California. The case highlights the tension between CalPERS's fiduciary duty to maximize returns for its beneficiaries and its growing commitment to Environmental, Social, and Governance (ESG) principles.

The main protagonists are the CalPERS board members, who are tasked with making investment decisions that balance financial performance with social responsibility. They are faced with the challenge of responding to increasing pressure from stakeholders, including activists and investors, to divest from tobacco companies due to the industry's negative health and social impacts.

3. Analysis of the Case Study

This case can be analyzed through the lens of ESG investing, which considers environmental, social, and governance factors in investment decisions. CalPERS's investment in tobacco companies raises ethical concerns related to the industry's impact on public health and its contribution to social inequalities.

Financial Analysis:

  • Financial Performance: While tobacco companies have historically generated strong returns, their future prospects are uncertain due to declining smoking rates, increasing regulations, and growing public health concerns.
  • Risk Assessment: Investing in tobacco companies exposes CalPERS to reputational risk, regulatory risk, and potential legal liabilities.
  • Return on Investment (ROI): The long-term ROI of tobacco stocks is questionable, given the industry's declining growth trajectory.
  • Cash Flow Management: Tobacco companies rely heavily on cash flow generated from cigarette sales, which are vulnerable to declining demand.

ESG Considerations:

  • Environmental Sustainability: Tobacco production and consumption contribute to environmental degradation through deforestation, pollution, and waste generation.
  • Social Impact: The tobacco industry disproportionately affects vulnerable populations, including low-income individuals and minorities.
  • Corporate Governance: Tobacco companies have been criticized for their lack of transparency and accountability regarding their products' health risks.

Strategic Considerations:

  • Fiduciary Duty: CalPERS has a fiduciary duty to maximize returns for its beneficiaries, but this duty must be balanced with ethical considerations.
  • Stakeholder Engagement: CalPERS needs to engage with stakeholders, including activists, investors, and beneficiaries, to understand their concerns and expectations regarding its investment in tobacco companies.
  • Industry Trends: The tobacco industry is undergoing significant changes, with the rise of e-cigarettes and other nicotine products, creating new challenges and opportunities for CalPERS.

4. Recommendations

CalPERS should adopt a phased approach to divesting from tobacco stocks:

  1. Reduce Exposure: CalPERS should gradually reduce its exposure to tobacco stocks over a defined timeframe, allowing for a managed exit from the industry.
  2. Shareholder Engagement: CalPERS should actively engage with tobacco companies to advocate for positive change, including promoting transparency, reducing harm, and investing in alternative products.
  3. Investment in Alternative Products: CalPERS should consider investing in companies developing and marketing less harmful nicotine products, such as e-cigarettes with reduced risk profiles.
  4. Public Transparency: CalPERS should be transparent with its stakeholders about its investment decisions and the rationale behind them.

5. Basis of Recommendations

These recommendations are based on the following considerations:

  1. Core Competencies and Mission: CalPERS's mission is to provide secure retirement benefits for its beneficiaries. This mission is aligned with responsible investing practices that consider both financial and social factors.
  2. External Customers and Internal Clients: CalPERS's stakeholders, including beneficiaries, activists, and investors, are increasingly demanding responsible investment practices.
  3. Competitors: Other large institutional investors are increasingly divesting from tobacco companies, setting a precedent for CalPERS.
  4. Attractiveness ' Quantitative Measures: The long-term financial prospects of tobacco companies are uncertain, and their negative social and environmental impacts are significant.
  5. Assumptions: The recommendations assume that CalPERS can achieve a gradual divestment without significantly impacting its financial performance.

6. Conclusion

CalPERS's investment in tobacco companies presents a complex dilemma, requiring a balanced approach that considers both financial performance and ethical considerations. By adopting a phased approach to divestment, engaging with tobacco companies, and investing in alternative products, CalPERS can meet its fiduciary duty while aligning its investment practices with its commitment to ESG principles.

7. Discussion

Alternatives Not Selected:

  • Complete Divestment: While complete divestment would be a strong statement against the tobacco industry, it could negatively impact CalPERS's financial performance and create significant market volatility.
  • Maintaining Current Investment: Maintaining the current investment would expose CalPERS to reputational risk, regulatory risk, and potential legal liabilities.

Risks and Key Assumptions:

  • Market Volatility: A rapid divestment from tobacco stocks could create market volatility and negatively impact CalPERS's financial performance.
  • Limited Impact: Shareholder engagement with tobacco companies may not lead to significant changes in industry practices.
  • Alternative Product Risks: Investing in alternative nicotine products carries its own risks, including regulatory uncertainty and potential health concerns.

8. Next Steps

  1. Form a Task Force: CalPERS should form a task force to develop a detailed plan for divesting from tobacco stocks.
  2. Engage with Stakeholders: CalPERS should engage with stakeholders to gather feedback and build consensus on the divestment plan.
  3. Monitor Industry Trends: CalPERS should continue to monitor the tobacco industry and adjust its investment strategy accordingly.
  4. Report on Progress: CalPERS should regularly report to its stakeholders on the progress of its divestment plan.

This phased approach to divestment from tobacco stocks allows CalPERS to balance its fiduciary duty with its commitment to ESG principles, demonstrating its leadership in responsible investing.

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Case Description

This case uses the California Public Employees' Retirement System (CalPERS) to set the stage for unfolding an analysis of economics and values in the decision to divest tobacco stocks and bonds from the internally managed portion of the CalPERS portfolio. Written from public sources, it offers a discussion about fiduciary responsibility for long-term retirement security and investment policies around environmental, social, and governance (ESG) strategies for the public pension fund. The material includes financial data that further allows calculations and discussion on tobacco investments outperforming the broader market. This A case opens with the CalPERS investment committee having made a decision to recommend removing tobacco investment restrictions. The CIO reflects on whether supporting investment in tobacco firms conflicts with CalPERS's member health and health care mission. Did supporting continued divestment mean CalPERS was putting its own social priority and ideals ahead of its clients' investment goals? The case data should lead most to conclude the fund was breaching its fiduciary duty.

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