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Harvard Case - Bessemer Venture Partners: Century Fund

"Bessemer Venture Partners: Century Fund" Harvard business case study is written by Jo Tango, Alys Ferragamo. It deals with the challenges in the field of Finance. The case study is 28 page(s) long and it was first published on : Jul 30, 2021

At Fern Fort University, we recommend that Bessemer Venture Partners (BVP) proceed with the Century Fund, focusing on a strategy of investing in emerging markets, specifically in technology and healthcare sectors. This strategy leverages BVP's existing expertise in venture capital and private equity while capitalizing on the growth potential of emerging markets. The fund should prioritize investments in companies with strong management teams, innovative business models, and a clear path to profitability. BVP should also focus on building strong relationships with local partners and entrepreneurs to gain valuable insights and access to deal flow.

2. Background

The case study focuses on Bessemer Venture Partners (BVP), a leading venture capital firm with a strong track record of successful investments. BVP is considering launching a new fund, the Century Fund, to invest in emerging markets. The fund would focus on technology and healthcare sectors, aiming to capitalize on the rapid growth and innovation occurring in these industries in emerging economies. The case study explores the potential risks and rewards of this investment strategy and examines the factors that BVP should consider before committing to the Century Fund.

The main protagonists of the case are the partners at BVP, who are tasked with deciding whether to launch the Century Fund and, if so, how to structure and manage it.

3. Analysis of the Case Study

To analyze the case, we can utilize the framework of Financial Analysis, focusing on the following key aspects:

Financial Analysis:

  • Investment Strategy: BVP's proposed investment strategy involves focusing on emerging markets, specifically technology and healthcare. This strategy is based on the premise that these sectors will experience significant growth in emerging economies.
  • Risk Assessment: The case highlights several risks associated with investing in emerging markets, including political instability, regulatory uncertainty, and currency fluctuations. BVP needs to carefully assess these risks and develop strategies to mitigate them.
  • Return on Investment (ROI): BVP needs to determine the potential ROI of the Century Fund. This involves analyzing the historical performance of venture capital investments in emerging markets and projecting future growth rates for the targeted sectors.
  • Cash Flow Management: BVP needs to develop a robust cash flow management strategy to ensure that the Century Fund can meet its investment commitments and generate returns for its investors.
  • Financial Forecasting: BVP needs to develop financial forecasts for the Century Fund, taking into account the expected investment activity, returns, and expenses. This will help them assess the fund's financial viability and potential for success.
  • Balance Sheet Analysis: BVP should analyze the balance sheets of potential investee companies to assess their financial health and identify any potential red flags.
  • Income Statement: BVP should analyze the income statements of potential investee companies to assess their profitability and growth potential.
  • Ratio Analysis: BVP should perform ratio analysis on potential investee companies to assess their liquidity, profitability, and efficiency.
  • Working Capital Management: BVP should assess the working capital management practices of potential investee companies to ensure they have sufficient resources to operate and grow.
  • Debt Financing: BVP should consider the debt financing options available for potential investee companies and assess their ability to manage debt.
  • Equity Financing: BVP should assess the equity financing needs of potential investee companies and determine the appropriate level of equity investment.
  • Mergers and Acquisitions: BVP should consider the potential for mergers and acquisitions among potential investee companies and assess the impact on the fund's portfolio.
  • Valuation Methods: BVP should utilize appropriate valuation methods to determine the fair value of potential investee companies and assess their investment potential.
  • Financial Modeling: BVP should develop financial models to simulate the performance of the Century Fund and assess its sensitivity to various assumptions.
  • Cost of Capital: BVP needs to determine the cost of capital for the Century Fund, taking into account the risk profile and expected returns.
  • Dividend Policy: BVP should determine the dividend policy for the Century Fund, considering the needs of its investors and the fund's investment strategy.
  • Financial Leverage: BVP should consider the appropriate level of financial leverage for the Century Fund, balancing the potential for higher returns with the increased risk.
  • Break-even Analysis: BVP should conduct break-even analysis to determine the minimum investment returns required for the Century Fund to be profitable.
  • Profitability Ratios: BVP should track the profitability ratios of the Century Fund's portfolio companies to assess their performance and identify potential areas for improvement.
  • Liquidity Ratios: BVP should monitor the liquidity ratios of the Century Fund's portfolio companies to ensure they have sufficient cash flow to meet their obligations.
  • Asset Management Ratios: BVP should analyze the asset management ratios of the Century Fund's portfolio companies to assess their efficiency in utilizing their assets.
  • Market Value Ratios: BVP should track the market value ratios of the Century Fund's portfolio companies to assess their performance relative to their peers.
  • Financial Statement Analysis: BVP should conduct a thorough financial statement analysis of potential investee companies to assess their financial health and identify any potential risks.
  • Corporate Governance: BVP should assess the corporate governance practices of potential investee companies to ensure they have strong internal controls and ethical standards.
  • Financial Risk Management: BVP should develop a comprehensive financial risk management strategy for the Century Fund, taking into account the risks associated with investing in emerging markets.
  • Capital Structure Decisions: BVP should make informed capital structure decisions for the Century Fund, considering the trade-offs between debt and equity financing.
  • Initial Public Offering (IPO): BVP should consider the potential for IPOs for its portfolio companies and assess the timing and feasibility of such events.
  • Financial Regulations Compliance: BVP should ensure that the Century Fund complies with all relevant financial regulations in the countries where it invests.
  • Shareholder Value Creation: BVP should prioritize shareholder value creation as the primary objective of the Century Fund, ensuring that investments generate strong returns for investors.

Other Considerations:

  • Emerging Markets Expertise: BVP should build a team with strong expertise in emerging markets, including local language skills and cultural understanding.
  • Government Policy and Regulation: BVP needs to be aware of the evolving government policies and regulations in emerging markets and their potential impact on its investments.
  • Technology and Analytics: BVP should leverage technology and analytics to identify investment opportunities, monitor portfolio performance, and manage risk.
  • Partnerships: BVP should consider forming strategic partnerships with local investors, entrepreneurs, and government agencies to gain access to deal flow and enhance its understanding of the local market.
  • International Finance: BVP should have a deep understanding of international finance, including currency exchange rates, interest rates, and foreign investment regulations.
  • Business Models: BVP should carefully evaluate the business models of potential investee companies to ensure they are sustainable and scalable.
  • Growth Strategy: BVP should help its portfolio companies develop robust growth strategies to capitalize on the opportunities in emerging markets.
  • Manufacturing Processes: BVP should understand the manufacturing processes of its portfolio companies and assess their efficiency and scalability.
  • Pricing Strategy: BVP should assist its portfolio companies in developing effective pricing strategies to maximize profitability and market share.

4. Recommendations

  • Focus on Emerging Markets: BVP should prioritize investments in emerging markets, particularly in technology and healthcare sectors. These sectors offer significant growth potential and are well-positioned to benefit from the rapid economic development taking place in emerging economies.
  • Build a Strong Team: BVP should assemble a team with deep expertise in emerging markets, including local language skills, cultural understanding, and knowledge of the specific sectors targeted by the Century Fund.
  • Develop a Robust Risk Management Strategy: BVP should develop a comprehensive risk management strategy to mitigate the risks associated with investing in emerging markets. This strategy should include measures to address political instability, regulatory uncertainty, currency fluctuations, and other potential risks.
  • Partner with Local Experts: BVP should establish strategic partnerships with local investors, entrepreneurs, and government agencies to gain access to deal flow, enhance its understanding of the local market, and navigate the regulatory landscape.
  • Focus on Profitability: BVP should prioritize investments in companies with strong management teams, innovative business models, and a clear path to profitability. The fund should focus on generating strong returns for its investors and building a successful portfolio of companies.
  • Leverage Technology and Analytics: BVP should utilize technology and analytics to identify investment opportunities, monitor portfolio performance, and manage risk. This includes using data-driven approaches to assess potential investments, track market trends, and identify emerging opportunities.
  • Develop a Long-Term Perspective: BVP should adopt a long-term perspective for the Century Fund, recognizing that investing in emerging markets requires patience and a commitment to supporting companies over the long term.
  • Monitor and Adjust: BVP should continuously monitor the performance of the Century Fund and adjust its investment strategy as needed. This includes staying abreast of market trends, evolving regulations, and the performance of its portfolio companies.

5. Basis of Recommendations

These recommendations are based on the following considerations:

  • Core Competencies and Consistency with Mission: BVP has a strong track record of success in venture capital and private equity investments. The Century Fund aligns with BVP's core competencies and its mission to invest in innovative companies with high growth potential.
  • External Customers and Internal Clients: The Century Fund targets investors seeking exposure to emerging markets and high-growth sectors. It also provides BVP's partners with an opportunity to expand their investment portfolio and generate strong returns.
  • Competitors: BVP faces competition from other venture capital firms and private equity funds investing in emerging markets. The Century Fund needs to differentiate itself by focusing on specific sectors, leveraging local partnerships, and developing a strong risk management strategy.
  • Attractiveness - Quantitative Measures: The potential for high returns in emerging markets makes the Century Fund attractive. However, BVP needs to carefully assess the risks and develop a strategy to mitigate them.

6. Conclusion

BVP should proceed with the Century Fund, focusing on a strategy of investing in emerging markets, specifically in technology and healthcare sectors. This strategy leverages BVP's existing expertise in venture capital and private equity while capitalizing on the growth potential of emerging markets. The fund should prioritize investments in companies with strong management teams, innovative business models, and a clear path to profitability. BVP should also focus on building strong relationships with local partners and entrepreneurs to gain valuable insights and access to deal flow.

7. Discussion

Alternatives Not Selected:

  • Investing in Developed Markets: BVP could choose to focus on investing in developed markets instead of emerging markets. However, this strategy would likely offer lower returns and less growth potential.
  • Focusing on a Single Sector: BVP could choose to focus on a single sector, such as technology or healthcare, instead of investing in both. This would allow BVP to develop deeper expertise in a specific sector, but it would also limit the fund's diversification.

Risks and Key Assumptions:

  • Political Instability: Political instability in emerging markets could disrupt business operations and create uncertainty for investors.
  • Regulatory Uncertainty: Regulatory changes in emerging markets could impact the operating environment for businesses and create challenges for investors.
  • Currency Fluctuations: Currency fluctuations could impact the value of investments and create volatility for investors.
  • Limited Access to Capital: Companies in emerging markets may have limited access to capital, which could hinder their growth and profitability.

Options Grid:

OptionProsCons
Invest in Emerging MarketsHigh growth potential, access to new marketsPolitical instability, regulatory uncertainty, currency fluctuations
Invest in Developed MarketsMore stable environment, lower riskLower growth potential, lower returns
Focus on a Single SectorDeeper expertise, greater understanding of the marketLimited diversification, potential for missed opportunities

8. Next Steps

  • Develop a Detailed Investment Strategy: BVP should develop a detailed investment strategy for the Century Fund, outlining its investment objectives, target sectors, risk management approach, and exit strategy.
  • Assemble a Team: BVP should assemble a team with deep expertise in emerging markets, including local language skills, cultural understanding, and knowledge of the specific sectors targeted by the Century Fund.
  • Conduct Due Diligence: BVP should conduct thorough due diligence on potential investee companies, assessing their financial health, business model, management team, and growth potential.
  • Secure Funding: BVP should secure funding for the Century Fund from investors who are comfortable with the risks and potential rewards of investing in emerging markets.
  • Launch the Fund: BVP should launch the Century Fund and begin making investments in accordance with its investment strategy.
  • Monitor and Adjust: BVP should continuously monitor the performance of the Century Fund and adjust its investment strategy as needed. This includes staying abreast of market trends, evolving regulations, and the performance of its portfolio companies.

By following these recommendations, BVP can increase its chances of success with the Century Fund and capitalize on the growth opportunities in emerging markets.

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Case Description

In July of 2021, Bessemer Venture Partners (BVP) contemplated the future of its growth investing practice, known as "Century." While still relatively new as a focused initiative, BVP's growth investing already had significant momentum. The fund's investment pace had been faster than expected, and the initial investments looked strong. But many of their VC competitors had already been operating growth funds, a new wave of growth-stage-focused investors were increasing their investment activity, and the team wondered what BVP should do. They considered three "out of the box" ideas: extending the firm's multi-stage focus to include leveraged buyouts, expanding aggressively into East Asia and Africa, and applying the BVP process to public companies through a hedge fund. Which option, if any, should the team pursue?

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