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Harvard Case - Greater Minneapolis-St. Paul: Building on a Diversified Base (Abridged)

"Greater Minneapolis-St. Paul: Building on a Diversified Base (Abridged)" Harvard business case study is written by William W. George. It deals with the challenges in the field of Business & Government Relations. The case study is 5 page(s) long and it was first published on : Nov 17, 2011

At Fern Fort University, we recommend that the Greater Minneapolis-St. Paul (MSP) region focus on a strategic approach to building on its diversified economic base by leveraging its strengths in innovation, talent, and infrastructure to attract and retain businesses, foster entrepreneurship, and promote sustainable growth. This strategy should be implemented through a collaborative effort involving the public and private sectors, with a strong emphasis on public-private partnerships and government policy that supports economic development and attracts foreign investment.

2. Background

The case study focuses on the Greater Minneapolis-St. Paul region, known for its diverse economy and strong performance in various sectors. However, the region faces challenges like competition from other metropolitan areas, a changing global landscape, and the need for continued economic growth. The case study highlights the need for a strategic approach to address these challenges and capitalize on opportunities.

The main protagonists are the various stakeholders involved in the region's economic development, including:

  • Local government: Responsible for creating and implementing policies that support economic growth, attracting investment, and improving the quality of life.
  • Business leaders: Play a vital role in driving innovation, creating jobs, and contributing to the region's economic prosperity.
  • Community organizations: Focus on social issues, workforce development, and improving the lives of residents.
  • Educational institutions: Develop talent, conduct research, and contribute to the region's intellectual capital.

3. Analysis of the Case Study

The case study can be analyzed through the lens of Porter's Five Forces framework to understand the competitive landscape and identify opportunities for the MSP region.

  • Threat of New Entrants: The region faces competition from other metropolitan areas seeking to attract businesses and talent. This threat is mitigated by the MSP region's strong infrastructure, skilled workforce, and favorable business environment.
  • Bargaining Power of Buyers: Buyers have moderate bargaining power due to the region's diverse economy and presence of multiple suppliers.
  • Bargaining Power of Suppliers: Suppliers have moderate bargaining power, as the region relies on a mix of local and national suppliers.
  • Threat of Substitute Products or Services: The threat of substitutes is moderate, as the region's economy is diversified and adaptable to changing market conditions.
  • Rivalry Among Existing Competitors: Competition among existing businesses is moderate, as the region has a strong entrepreneurial spirit and a culture of collaboration.

Key Opportunities:

  • Leveraging Existing Strengths: The MSP region possesses a strong foundation for continued growth, including a skilled workforce, a vibrant entrepreneurial ecosystem, and a robust infrastructure.
  • Focusing on Innovation: The region can attract and retain businesses by fostering innovation, supporting research and development, and creating an environment conducive to new ideas.
  • Attracting Foreign Investment: The MSP region can attract foreign investment by showcasing its competitive advantages, providing incentives, and creating a welcoming environment for international businesses.
  • Promoting Sustainable Development: The region can prioritize environmental sustainability, attract businesses committed to green practices, and position itself as a leader in sustainable development.

4. Recommendations

To capitalize on these opportunities and address the challenges, the MSP region should implement the following recommendations:

  1. Develop a Comprehensive Economic Development Strategy: Create a strategic plan that outlines the region's vision for economic growth, identifies key sectors for development, and sets measurable goals. This plan should be developed in collaboration with all stakeholders, including businesses, government agencies, and community organizations.
  2. Foster Innovation and Entrepreneurship: Invest in research and development, support incubators and accelerators, and create programs to encourage entrepreneurship. This can be achieved through partnerships with universities, venture capitalists, and government agencies.
  3. Attract and Retain Talent: Focus on developing a skilled workforce by investing in education, training, and workforce development programs. The region should also promote its quality of life, cultural attractions, and affordability to attract and retain talent.
  4. Enhance Infrastructure and Connectivity: Invest in transportation infrastructure, broadband connectivity, and other essential infrastructure to support economic growth and attract businesses.
  5. Promote Sustainable Development: Implement policies and programs that promote environmental sustainability, reduce carbon emissions, and attract businesses committed to green practices.
  6. Strengthen Business and Government Relations: Foster strong partnerships between businesses and government to create a favorable business environment, streamline regulations, and provide incentives for investment.
  7. Promote Foreign Investment: Develop targeted strategies to attract foreign direct investment, including creating investment incentives, providing support services for international businesses, and showcasing the region's competitive advantages.

5. Basis of Recommendations

These recommendations are based on the following considerations:

  1. Core Competencies and Consistency with Mission: The recommendations align with the region's strengths in innovation, talent, and infrastructure, and support its mission of economic growth and prosperity.
  2. External Customers and Internal Clients: The recommendations consider the needs of businesses, investors, and residents, and aim to create a thriving environment for all stakeholders.
  3. Competitors: The recommendations acknowledge the competitive landscape and aim to differentiate the MSP region from other metropolitan areas by emphasizing its unique strengths and opportunities.
  4. Attractiveness ' Quantitative Measures: The recommendations are expected to lead to positive economic impacts, including job creation, increased investment, and higher GDP growth.

6. Conclusion

By implementing these recommendations, the Greater Minneapolis-St. Paul region can build on its diversified base, attract and retain businesses, foster entrepreneurship, and promote sustainable growth. A collaborative approach involving the public and private sectors is crucial to achieving these goals. The region has the potential to become a leading center for innovation, talent, and economic prosperity, and these recommendations provide a roadmap for achieving that vision.

7. Discussion

Other Alternatives:

  • Focusing solely on existing industries: This approach could limit growth potential and make the region vulnerable to economic downturns in specific sectors.
  • Adopting a laissez-faire approach: This approach could lead to a lack of coordination and investment in key areas, hindering the region's competitiveness.

Risks and Key Assumptions:

  • Economic downturns: The region's economic growth could be affected by global economic downturns.
  • Competition from other regions: The region faces competition from other metropolitan areas seeking to attract businesses and talent.
  • Government policy changes: Changes in government policies could impact the region's business environment and investment climate.

8. Next Steps

  • Develop a comprehensive economic development strategy: This should be completed within 12 months.
  • Establish public-private partnerships: Initiate partnerships with businesses, universities, and other organizations within 6 months.
  • Implement policy changes: Introduce policy changes to support innovation, entrepreneurship, and foreign investment within 18 months.
  • Monitor progress and adjust strategies: Regularly evaluate the effectiveness of the strategies and make adjustments as needed.

By taking these steps, the Greater Minneapolis-St. Paul region can position itself for continued economic growth and prosperity in the years to come.

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Case Description

Since the 1970s, the Minneapolis-St. Paul metropolitan region (MSP) had outpaced the nation in job creation and income per capita. MSP's diversified base of industry clusters had enabled the region to adapt to economic downturns and an exodus of major corporate headquarters, earning it the accolade "Minnesota Miracle." Starting in 2003, however, MSP lagged the rest of the U.S. in job creation (see Exhibit 1). Alarmed business and civic leaders coalesced around a loose-knit group that congregated annually as the Itasca Project. In 2009 these leaders launched the Itasca Jobs Task Force, and its 2010 report set in motion a series of actions by groups of CEOs and politicians aimed at reversing these trends by creating jobs in all sectors of the economy. In the fall of 2011, however, it was unclear whether these efforts would achieve their intended results (see Exhibit 2), or whether longer-term corrective actions in education and skills training would need to take hold first.

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