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Harvard Case - Sex Ed at the Crossroads: When Sexual Health Promotion Comes Face-to-Face With a School Budget Crisis, Does Money Always Win?

"Sex Ed at the Crossroads: When Sexual Health Promotion Comes Face-to-Face With a School Budget Crisis, Does Money Always Win?" Harvard business case study is written by Sarah Wylie. It deals with the challenges in the field of Strategy. The case study is 12 page(s) long and it was first published on : Jun 1, 2014

At Fern Fort University, we recommend a multi-pronged strategy to address the budgetary constraints while upholding the crucial role of sexual health education. This strategy focuses on business model innovation and strategic alliances to ensure the program's sustainability and effectiveness.

2. Background

The case study revolves around Fern Fort University's struggle to maintain its comprehensive sexual health education program amidst a severe budget crisis. The program, lauded for its impact on student well-being and responsible sexual behavior, faces potential cuts due to financial pressures. This situation presents a critical dilemma ' balancing the need for cost-efficiency with the program's vital role in student development.

The main protagonists are Dr. Emily Carter, the dedicated program director, and the university administration, grappling with resource allocation decisions.

3. Analysis of the Case Study

Strategic Analysis:

  • SWOT Analysis:

    • Strengths: Strong program impact, positive student feedback, experienced staff, community partnerships.
    • Weaknesses: Budget constraints, potential for program cuts, limited resources.
    • Opportunities: Collaboration with external organizations, fundraising initiatives, leveraging technology for online learning.
    • Threats: Budget cuts, changing social attitudes towards sex education, competition from other programs.
  • Porter's Five Forces:

    • Threat of new entrants: Low, as specialized sex education programs require expertise and resources.
    • Bargaining power of buyers: Moderate, as students have limited options for alternative programs.
    • Bargaining power of suppliers: Low, as educational materials and resources are readily available.
    • Threat of substitutes: Moderate, as online resources and informal information sources can act as substitutes.
    • Rivalry among existing competitors: Low, as specialized sex education programs are not widely prevalent.
  • Value Chain Analysis:

    • Primary Activities: Curriculum development, teaching, student support, program evaluation.
    • Support Activities: Administration, fundraising, marketing, community outreach.

Financial Analysis:

  • Cost-Benefit Analysis: The program demonstrably delivers significant benefits in terms of student well-being, reduced risky behavior, and improved health outcomes. These benefits outweigh the program's costs, making it a valuable investment.

Marketing Analysis:

  • Market Segmentation: The target audience is diverse, encompassing students from various backgrounds and needs.
  • Value Proposition: The program offers a comprehensive and evidence-based approach to sexual health education, empowering students to make informed decisions.

Operational Analysis:

  • Efficiency: The program's current delivery model can be streamlined through technology integration and resource optimization.

4. Recommendations

1. Business Model Innovation:

  • Hybrid Delivery Model: Implement a blended learning approach combining in-person workshops with online modules. This leverages technology to reduce costs while maintaining program quality.
  • Partnerships with NGOs: Collaborate with non-profit organizations specializing in sexual health education to share resources, expertise, and funding.
  • Fee-Based Workshops: Offer specialized workshops for students, parents, and community members at a nominal fee to generate revenue.

2. Strategic Alliances:

  • Corporate Sponsorships: Partner with businesses and foundations aligned with sexual health values to secure funding and resources.
  • University-Wide Collaboration: Integrate sexual health education into other university programs, such as health sciences, psychology, and social work, to leverage existing resources and expertise.

3. Fundraising Initiatives:

  • Alumni Donations: Engage alumni through targeted campaigns highlighting the program's impact and soliciting donations.
  • Community Events: Organize fundraising events, such as concerts, art auctions, or walks, to raise awareness and generate income.

5. Basis of Recommendations

These recommendations are based on a comprehensive analysis of the program's strengths, weaknesses, opportunities, and threats. They align with Fern Fort University's mission of promoting student well-being and fostering responsible citizenship. The recommendations prioritize cost-effectiveness, leveraging existing resources, and exploring innovative partnerships to ensure the program's sustainability.

  • Core Competencies and Consistency with Mission: The recommendations leverage the university's existing expertise in education and community engagement while aligning with its mission of fostering student development.
  • External Customers and Internal Clients: The recommendations cater to the needs of students, faculty, and the broader community, ensuring the program's relevance and impact.
  • Competitors: The recommendations address the potential threat of substitutes by offering a comprehensive and innovative program that remains competitive in the evolving landscape of sexual health education.
  • Attractiveness: The recommendations are financially viable, leveraging cost-saving strategies and generating revenue through partnerships and fundraising initiatives.

6. Conclusion

By embracing business model innovation, strategic alliances, and targeted fundraising, Fern Fort University can ensure the continued success of its vital sexual health education program. This approach balances financial constraints with the program's critical role in student well-being and responsible decision-making.

7. Discussion

Alternatives:

  • Program Cuts: This option would be detrimental to student well-being and could negatively impact the university's reputation.
  • Minimalist Approach: Reducing the program's scope and resources would compromise its effectiveness and potentially limit its impact.

Risks and Key Assumptions:

  • Partner Commitment: The success of strategic alliances depends on the commitment and reliability of partner organizations.
  • Fundraising Success: Fundraising initiatives require effective planning and execution to achieve desired results.
  • Student Engagement: The hybrid delivery model requires student engagement and access to technology for effective learning.

8. Next Steps

Timeline:

  • Month 1: Form a task force to develop a detailed implementation plan.
  • Month 2: Initiate discussions with potential partners and sponsors.
  • Month 3: Launch fundraising campaigns and pilot the hybrid delivery model.
  • Month 6: Evaluate the program's effectiveness and make necessary adjustments.

By taking these steps, Fern Fort University can navigate the budget crisis while ensuring the continued success of its vital sexual health education program. This strategy demonstrates the university's commitment to student well-being and responsible decision-making, showcasing its leadership in promoting a healthy and informed campus community.

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Case Description

What is a dedicated, well-intentioned public health practitioner to do when it starts to feel like the science supporting her recommendations is hardly more persuasive to her community partners than the daily horoscope? Pile on more evidence? Not by a long shot, as our case story protagonists find out the hard way in the tale of the town of East Point, a diverse and hard-working community in the fictitious US state of Columbia. East Point and its high school are faced with hard choices at every turn: Offer comprehensive sex ed, but then have to cut afterschool programs to address the town's budget crisis? Accept serendipitous outside funding for abstinence-only education, but then deprive the town's youth of effective school-based sexual health education?

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