Harvard Case - Tulsa Remote: Moving Talent to Middle America
"Tulsa Remote: Moving Talent to Middle America" Harvard business case study is written by Prithwiraj Choudhury, Emma Salomon. It deals with the challenges in the field of Operations Management. The case study is 27 page(s) long and it was first published on : Sep 1, 2020
At Fern Fort University, we recommend that Tulsa Remote continue its efforts to attract remote workers to Tulsa, Oklahoma. However, we suggest a strategic shift in focus, emphasizing a more targeted approach to attracting specific talent pools and building a robust ecosystem of support for remote workers. This strategy will involve refining the program's marketing efforts, strengthening partnerships with local businesses and organizations, and developing a comprehensive support network for remote workers. This will ensure Tulsa Remote's long-term success in attracting and retaining talent, contributing to Tulsa's economic growth and fostering a vibrant remote work community.
2. Background
Tulsa Remote is a program launched by the George Kaiser Family Foundation in 2018 to attract remote workers to Tulsa, Oklahoma. The program offers a $10,000 relocation incentive, networking opportunities, and access to a community of other remote workers. Tulsa Remote aims to revitalize Tulsa's economy by attracting talented individuals who can contribute to the city's growth and development. The case study explores the program's successes and challenges, highlighting the need for a more strategic approach to attract and retain talent.
The main protagonists are:
- Tulsa Remote: The program itself, responsible for attracting and supporting remote workers.
- George Kaiser Family Foundation: The organization funding and overseeing Tulsa Remote.
- Remote Workers: The target audience, individuals seeking a new location to work remotely.
- Local Businesses and Organizations: Key stakeholders who can benefit from the influx of talent and contribute to the program's success.
3. Analysis of the Case Study
The case study highlights several key issues:
- Marketing Strategy: While Tulsa Remote has successfully attracted attention, its marketing efforts lack focus and targeting. The program needs to identify specific talent pools and tailor its messaging to their needs and interests.
- Ecosystem Development: The program needs to build a stronger ecosystem of support for remote workers, including access to affordable housing, childcare, co-working spaces, and community events.
- Talent Retention: Tulsa Remote needs to address the challenges of retaining remote workers beyond the initial relocation incentive. This requires creating a sense of community and belonging, offering career development opportunities, and fostering a vibrant remote work environment.
Framework: We can analyze the case study through the lens of Porter's Five Forces Framework:
- Threat of New Entrants: The program faces competition from other cities and programs offering relocation incentives and remote work support.
- Bargaining Power of Buyers: Remote workers have high bargaining power, as they can choose from various locations and programs.
- Threat of Substitute Products: Remote workers could choose to work from home or other locations without relocation incentives.
- Bargaining Power of Suppliers: Local businesses and organizations have some power in negotiating with Tulsa Remote for partnerships and support.
- Competitive Rivalry: There is increasing competition among cities and programs seeking to attract remote workers.
4. Recommendations
- Refine Marketing Strategy:
- Target Specific Talent Pools: Identify specific industries, skill sets, and demographics that align with Tulsa's economic development goals.
- Tailor Messaging: Develop targeted marketing campaigns that highlight the benefits of living and working in Tulsa for specific talent pools.
- Utilize Digital Channels: Leverage social media, online advertising, and content marketing to reach remote workers actively searching for new locations.
- Strengthen Ecosystem Development:
- Partner with Local Businesses and Organizations: Develop strategic partnerships with local businesses, co-working spaces, childcare providers, and community organizations to offer discounts, services, and networking opportunities to remote workers.
- Create a Vibrant Remote Work Community: Organize events, workshops, and meetups to connect remote workers and foster a sense of community.
- Promote Local Amenities: Highlight Tulsa's unique cultural attractions, outdoor activities, and affordable cost of living to attract remote workers seeking a lifestyle change.
- Develop a Comprehensive Support Network:
- Offer Career Development Resources: Partner with local organizations to provide access to professional development programs, networking events, and mentorship opportunities.
- Provide Housing and Childcare Support: Connect remote workers with affordable housing options and childcare services.
- Create a Dedicated Remote Work Hub: Establish a physical space dedicated to remote workers, offering co-working facilities, meeting rooms, and networking opportunities.
5. Basis of Recommendations
These recommendations are based on the following considerations:
- Core Competencies and Consistency with Mission: The recommendations align with Tulsa Remote's mission to attract and retain remote workers, contributing to Tulsa's economic growth and development.
- External Customers and Internal Clients: The recommendations address the needs of remote workers seeking a new location to work and the needs of local businesses and organizations seeking to attract talent.
- Competitors: The recommendations aim to differentiate Tulsa Remote from other programs by focusing on specific talent pools, building a strong ecosystem of support, and offering a unique value proposition to remote workers.
- Attractiveness: The recommendations are expected to increase the attractiveness of Tulsa to remote workers, leading to increased applications, relocation, and retention rates.
6. Conclusion
By implementing these recommendations, Tulsa Remote can significantly enhance its effectiveness in attracting and retaining remote workers. The program can become a model for other cities seeking to leverage the growing remote work trend for economic development. By creating a welcoming and supportive environment for remote workers, Tulsa can attract top talent, foster innovation, and contribute to a more vibrant and diverse community.
7. Discussion
Alternatives:
- Focus on a Single Industry: Tulsa Remote could focus on attracting remote workers in a specific industry, such as technology, healthcare, or finance. This could allow for more targeted marketing and partnerships.
- Offer a Larger Relocation Incentive: Increasing the relocation incentive could attract more remote workers, but it would also increase the program's costs.
- Partner with Universities: Tulsa Remote could partner with local universities to offer remote work opportunities to students and graduates.
Risks and Key Assumptions:
- Economic Downturn: An economic downturn could reduce the number of remote workers seeking new locations.
- Competition from Other Cities: Other cities may launch similar programs, increasing competition for talent.
- Lack of Local Support: Local businesses and organizations may not fully embrace the program, limiting its effectiveness.
8. Next Steps
- Develop a Detailed Marketing Plan: Identify target talent pools, develop marketing materials, and implement a multi-channel marketing strategy.
- Establish Partnerships: Reach out to local businesses, organizations, and universities to explore partnership opportunities.
- Create a Remote Work Hub: Identify a suitable location and develop a plan for a dedicated remote work hub.
- Monitor and Evaluate: Track key performance indicators, such as applications, relocations, and retention rates, to measure the program's effectiveness and make adjustments as needed.
By taking these steps, Tulsa Remote can position itself as a leader in attracting and supporting remote workers, contributing to Tulsa's economic growth and development.
Hire an expert to write custom solution for HBR Operations Management case study - Tulsa Remote: Moving Talent to Middle America
more similar case solutions ...
Case Description
Tulsa Remote sought to attract a diverse group of remote workers to the city of Tulsa, Oklahoma-and was willing to put its money where its mouth was, offering $10,000 and a range of wraparound services for its program participants. After a successful pilot year, which saw the program select 100 participants out of more than 10,000 applicants, Tulsa Remote was excited to begin its second round of applications. However, the program faced an ongoing challenge attracting Black men to participate in the program. The team wondered what they could do to make their program-and their community-feel more welcoming. Meanwhile, as the second group of remote workers began making plans to move to Tulsa, the COVID-19 pandemic hit. How would the program deal with the effects of the pandemic, both on the local economy and on remote work in general?
🎓 Struggling with term papers, essays, or Harvard case studies? Look no further! Fern Fort University offers top-quality, custom-written solutions tailored to your needs. Boost your grades and save time with expertly crafted content. Order now and experience academic excellence! 🌟📚 #MBA #HarvardCaseStudies #CustomEssays #AcademicSuccess #StudySmart Write my custom case study solution for Harvard HBR case - Tulsa Remote: Moving Talent to Middle America
Hire an expert to write custom solution for HBR Operations Management case study - Tulsa Remote: Moving Talent to Middle America
Tulsa Remote: Moving Talent to Middle America FAQ
What are the qualifications of the writers handling the "Tulsa Remote: Moving Talent to Middle America" case study?
Our writers hold advanced degrees in their respective fields, including MBAs and PhDs from top universities. They have extensive experience in writing and analyzing complex case studies such as " Tulsa Remote: Moving Talent to Middle America ", ensuring high-quality, academically rigorous solutions.
How do you ensure confidentiality and security in handling client information?
We prioritize confidentiality by using secure data encryption, access controls, and strict privacy policies. Apart from an email, we don't collect any information from the client. So there is almost zero risk of breach at our end. Our financial transactions are done by Paypal on their website so all your information is very secure.
What is Fern Fort Univeristy's process for quality control and proofreading in case study solutions?
The Tulsa Remote: Moving Talent to Middle America case study solution undergoes a rigorous quality control process, including multiple rounds of proofreading and editing by experts. We ensure that the content is accurate, well-structured, and free from errors before delivery.
Where can I find free case studies solution for Harvard HBR Strategy Case Studies?
At Fern Fort University provides free case studies solutions for a variety of Harvard HBR case studies. The free solutions are written to build "Wikipedia of case studies on internet". Custom solution services are written based on specific requirements. If free solution helps you with your task then feel free to donate a cup of coffee.
I’m looking for Harvard Business Case Studies Solution for Tulsa Remote: Moving Talent to Middle America. Where can I get it?
You can find the case study solution of the HBR case study "Tulsa Remote: Moving Talent to Middle America" at Fern Fort University.
Can I Buy Case Study Solution for Tulsa Remote: Moving Talent to Middle America & Seek Case Study Help at Fern Fort University?
Yes, you can order your custom case study solution for the Harvard business case - "Tulsa Remote: Moving Talent to Middle America" at Fern Fort University. You can get a comprehensive solution tailored to your requirements.
Can I hire someone only to analyze my Tulsa Remote: Moving Talent to Middle America solution? I have written it, and I want an expert to go through it.
🎓 Struggling with term papers, essays, or Harvard case studies? Look no further! Fern Fort University offers top-quality, custom-written solutions tailored to your needs. Boost your grades and save time with expertly crafted content. Order now and experience academic excellence! 🌟📚 #MBA #HarvardCaseStudies #CustomEssays #AcademicSuccess #StudySmart Pay an expert to write my HBR study solution for the case study - Tulsa Remote: Moving Talent to Middle America
Where can I find a case analysis for Harvard Business School or HBR Cases?
You can find the case study solution of the HBR case study "Tulsa Remote: Moving Talent to Middle America" at Fern Fort University.
Which are some of the all-time best Harvard Review Case Studies?
Some of our all time favorite case studies are -
Can I Pay Someone To Solve My Case Study - "Tulsa Remote: Moving Talent to Middle America"?
Yes, you can pay experts at Fern Fort University to write a custom case study solution that meets all your professional and academic needs.
Do I have to upload case material for the case study Tulsa Remote: Moving Talent to Middle America to buy a custom case study solution?
We recommend to upload your case study because Harvard HBR case studies are updated regularly. So for custom solutions it helps to refer to the same document. The uploading of specific case materials for Tulsa Remote: Moving Talent to Middle America ensures that the custom solution is aligned precisely with your needs. This helps our experts to deliver the most accurate, latest, and relevant solution.
What is a Case Research Method? How can it be applied to the Tulsa Remote: Moving Talent to Middle America case study?
The Case Research Method involves in-depth analysis of a situation, identifying key issues, and proposing strategic solutions. For "Tulsa Remote: Moving Talent to Middle America" case study, this method would be applied by examining the case’s context, challenges, and opportunities to provide a robust solution that aligns with academic rigor.
"I’m Seeking Help with Case Studies,” How can Fern Fort University help me with my case study assignments?
Fern Fort University offers comprehensive case study solutions, including writing, analysis, and consulting services. Whether you need help with strategy formulation, problem-solving, or academic compliance, their experts are equipped to assist with your assignments.
Achieve academic excellence with Fern Fort University! 🌟 We offer custom essays, term papers, and Harvard HBR business case studies solutions crafted by top-tier experts. Experience tailored solutions, uncompromised quality, and timely delivery. Elevate your academic performance with our trusted and confidential services. Visit Fern Fort University today! #AcademicSuccess #CustomEssays #MBA #CaseStudies
How do you handle tight deadlines for case study solutions?
We are adept at managing tight deadlines by allocating sufficient resources and prioritizing urgent projects. Our team works efficiently without compromising quality, ensuring that even last-minute requests are delivered on time
What if I need revisions or edits after receiving the case study solution?
We offer free revisions to ensure complete client satisfaction. If any adjustments are needed, our team will work closely with you to refine the solution until it meets your expectations.
How do you ensure that the case study solution is plagiarism-free?
All our case study solutions are crafted from scratch and thoroughly checked using advanced plagiarism detection software. We guarantee 100% originality in every solution delivered
How do you handle references and citations in the case study solutions?
We follow strict academic standards for references and citations, ensuring that all sources are properly credited according to the required citation style (APA, MLA, Chicago, etc.).