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Harvard Case - Canada Mortgage and Housing Corporation in Motion

"Canada Mortgage and Housing Corporation in Motion" Harvard business case study is written by Boris Groysberg, Sarah L. Abbott. It deals with the challenges in the field of Organizational Behavior. The case study is 32 page(s) long and it was first published on : Nov 22, 2016

At Fern Fort University, we recommend that Canada Mortgage and Housing Corporation (CMHC) implement a comprehensive strategic plan focused on organizational change, leadership development, and employee engagement to navigate the challenges of a changing market and achieve its mission of providing affordable housing. This plan should address the following key areas:

  • Organizational Culture: Fostering a culture of innovation, collaboration, and continuous learning to encourage employee engagement and adaptability.
  • Leadership Development: Investing in leadership training programs that focus on change management, strategic thinking, and building trust within the organization.
  • Talent Management: Implementing robust talent management strategies to attract, retain, and develop high-performing individuals who can drive the organization's growth and transformation.
  • Communication Strategy: Establishing clear and consistent communication channels to ensure transparency, build trust, and foster a sense of shared purpose among employees.
  • Technology Integration: Embracing technology to streamline processes, improve efficiency, and enhance data-driven decision-making.

2. Background

The case study focuses on the Canada Mortgage and Housing Corporation (CMHC), a Crown corporation responsible for promoting housing affordability and stability in Canada. CMHC faces significant challenges, including a changing housing market, increased competition, and a need to adapt to evolving customer needs. The organization is undergoing a period of transformation, seeking to modernize its operations and improve its overall effectiveness.

The key protagonists in the case are:

  • Evan Siddall: The CEO of CMHC, tasked with leading the organization through its transformation.
  • The CMHC Board of Directors: Responsible for overseeing the strategic direction and performance of the organization.
  • CMHC Employees: The individuals who are directly impacted by the organization's transformation and responsible for delivering its mission.

3. Analysis of the Case Study

The case study highlights several key issues that CMHC needs to address:

  • Organizational Culture: The existing culture at CMHC is perceived as bureaucratic, slow-moving, and resistant to change. This culture hinders innovation, responsiveness, and employee engagement.
  • Leadership: The leadership team at CMHC lacks the necessary skills and experience to effectively navigate the organization through its transformation.
  • Talent Management: CMHC struggles to attract and retain top talent, particularly in areas like technology and analytics. This limits the organization's ability to innovate and adapt to changing market conditions.
  • Communication: Communication within CMHC is often fragmented and inconsistent, leading to confusion, mistrust, and a lack of shared understanding among employees.
  • Technology: CMHC's technology infrastructure is outdated and inefficient, hindering its ability to leverage data and improve operational efficiency.

Framework: To analyze the situation, we can use the Lewin's Change Management Model which outlines three stages of change:

  • Unfreeze: Identify the need for change, create a sense of urgency, and build support for the transformation.
  • Change: Implement the desired changes, provide training and support to employees, and manage resistance.
  • Refreeze: Reinforce the new behaviors and processes, celebrate successes, and ensure sustainability of the change.

This framework provides a structured approach to understand the challenges CMHC faces and develop a roadmap for successful transformation.

4. Recommendations

To address the challenges outlined above, CMHC should implement the following recommendations:

1. Cultivate a Culture of Innovation and Collaboration:

  • Leadership Buy-in: The CEO and senior leadership team must champion the change and actively demonstrate their commitment to a more agile and innovative culture.
  • Employee Empowerment: Empower employees to contribute ideas and take ownership of projects, fostering a sense of belonging and responsibility.
  • Cross-Functional Collaboration: Promote cross-functional teams and projects to break down silos, encourage knowledge sharing, and foster a collaborative environment.
  • Learning and Development: Invest in training programs that focus on innovation, problem-solving, and collaboration.

2. Develop Strong Leadership:

  • Leadership Development Programs: Implement comprehensive leadership development programs focused on change management, strategic thinking, and building trust within the organization.
  • Mentorship and Coaching: Pair senior leaders with emerging leaders to provide guidance, support, and opportunities for growth.
  • Performance Management: Develop a robust performance management system that aligns with the organization's strategic goals and rewards leadership behaviors that support change.

3. Enhance Talent Management:

  • Attracting Talent: Develop a strong employer brand that highlights CMHC's mission, values, and commitment to employee development.
  • Retention Strategies: Implement retention strategies that focus on employee engagement, career development, and work-life balance.
  • Diversity and Inclusion: Promote diversity and inclusion within the organization to attract and retain a wider range of talent.
  • Succession Planning: Develop a robust succession planning process to identify and develop future leaders.

4. Improve Communication:

  • Clear Communication Channels: Establish clear and consistent communication channels, including regular town hall meetings, employee newsletters, and online platforms.
  • Transparency and Openness: Promote a culture of transparency and openness by sharing information openly and honestly with employees.
  • Feedback Mechanisms: Implement feedback mechanisms to encourage employees to share their thoughts and suggestions.

5. Embrace Technology:

  • Technology Investment: Invest in modern technology infrastructure and tools to streamline processes, improve efficiency, and enhance data-driven decision-making.
  • Data Analytics: Leverage data analytics to gain insights into customer needs, market trends, and operational performance.
  • Digital Transformation: Embrace digital transformation initiatives to improve customer service, enhance communication, and increase operational efficiency.

5. Basis of Recommendations

These recommendations are based on the following considerations:

  • Core Competencies and Mission: The recommendations align with CMHC's mission of promoting housing affordability and stability by fostering a more innovative, efficient, and responsive organization.
  • External Customers and Internal Clients: The recommendations aim to improve the customer experience by enhancing service delivery, communication, and responsiveness.
  • Competitors: By embracing innovation and technology, CMHC can better compete in the evolving housing market.
  • Attractiveness: The recommendations are expected to improve CMHC's financial performance by increasing efficiency, reducing costs, and attracting and retaining top talent.

6. Conclusion

CMHC faces significant challenges in a rapidly changing housing market. By implementing a comprehensive strategic plan that focuses on organizational change, leadership development, and employee engagement, CMHC can overcome these challenges and achieve its mission of providing affordable housing. The recommendations outlined above provide a roadmap for a successful transformation, enabling CMHC to become a more agile, innovative, and customer-centric organization.

7. Discussion

Alternatives not selected:

  • Mergers and Acquisitions: While CMHC could consider mergers and acquisitions to expand its reach and capabilities, this approach carries significant risks and may not be the most effective strategy for achieving its mission.
  • Outsourcing: Outsourcing some functions could improve efficiency, but it could also lead to job losses and a loss of control over critical operations.

Risks and Key Assumptions:

  • Resistance to Change: Employees may resist change, particularly if they perceive it as threatening their jobs or security.
  • Leadership Commitment: The success of the transformation depends on the commitment and support of the CEO and senior leadership team.
  • Financial Resources: Implementing the recommendations will require significant financial resources, which may be limited in a constrained fiscal environment.

Options Grid:

OptionAdvantagesDisadvantages
Organizational Culture ChangeIncreased innovation, employee engagement, and adaptabilityResistance to change, time-consuming, requires strong leadership commitment
Leadership DevelopmentImproved leadership skills, strategic thinking, and trustExpensive, time-consuming, requires careful selection of participants
Talent ManagementAttracting and retaining top talent, improved performanceCompetitive labor market, potential for high turnover
Communication StrategyImproved transparency, trust, and shared understandingRequires consistent effort, potential for information overload
Technology IntegrationIncreased efficiency, data-driven decision-making, improved customer serviceHigh initial investment, potential for technical challenges

8. Next Steps

  • Develop a Detailed Implementation Plan: Outline specific actions, timelines, and responsibilities for each recommendation.
  • Secure Leadership Buy-in: Gain the support of the CEO and senior leadership team for the strategic plan.
  • Communicate the Plan to Employees: Clearly communicate the plan and its benefits to all employees.
  • Monitor Progress and Adjust as Needed: Regularly monitor progress, measure results, and adjust the plan as needed.

By taking these steps, CMHC can successfully navigate its transformation and become a more agile, innovative, and effective organization that delivers on its mission of providing affordable housing for all Canadians.

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Case Description

Evan Siddall, newly appointed CEO of Canada Mortgage Housing Corporation, a governmental organization focused on the residential housing market, is charged with leading change at the organization. The case follows this process of change step by step and looks at the challenges Siddall faces. After two years of leading change Siddall questions: should he continue to push forward with a change agenda? Or should the organization pause and catch its breath?

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