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Harvard Case - Soccer Balls Made for Children by Children? Child Labor in Pakistan (A)

"Soccer Balls Made for Children by Children? Child Labor in Pakistan (A)" Harvard business case study is written by Olivier Cadot, Robert Crawford, Daniel Traca. It deals with the challenges in the field of General Management. The case study is 15 page(s) long and it was first published on : Dec 1, 1999

At Fern Fort University, we recommend that Sialkot Sports implement a comprehensive strategy to address child labor in its supply chain, prioritizing ethical sourcing and sustainable business practices. This strategy should involve a multi-pronged approach encompassing:

  • Immediate and decisive action to remove children from the workforce through a combination of direct intervention, collaboration with NGOs, and investment in alternative education and livelihood programs.
  • Establishing robust ethical sourcing policies and procedures with rigorous audits and monitoring mechanisms to ensure compliance throughout the supply chain.
  • Investing in employee training and development programs to build capacity and empower workers with the skills and knowledge needed to thrive in a fair and safe working environment.
  • Engaging in transparent and proactive communication with stakeholders, including customers, suppliers, and the public, to build trust and accountability.

This approach will not only address the immediate issue of child labor but also position Sialkot Sports as a responsible and ethical leader in the sports goods industry, ultimately strengthening its brand reputation and long-term sustainability.

2. Background

This case study explores the ethical dilemma faced by Sialkot Sports, a leading manufacturer of soccer balls in Pakistan, grappling with the widespread issue of child labor within its supply chain. The company's founder, Mr. Aziz, is torn between maintaining his business's competitive advantage through low-cost production and adhering to ethical principles. The case highlights the complexities of operating in emerging markets where poverty and limited educational opportunities contribute to the prevalence of child labor.

The main protagonists are Mr. Aziz, the founder of Sialkot Sports, who is struggling to balance business needs with ethical considerations, and the company's employees, including those who rely on child labor for their livelihoods.

3. Analysis of the Case Study

This case can be analyzed through the lens of several frameworks:

Corporate Social Responsibility (CSR): Sialkot Sports faces a significant CSR challenge. The company's reliance on child labor violates fundamental human rights and undermines its ethical standing. Implementing a robust CSR strategy is crucial to address this issue and demonstrate commitment to ethical business practices.

Porter's Five Forces: The competitive landscape in the sports goods industry is highly competitive, with numerous players vying for market share. Sialkot Sports' reliance on low-cost labor offers a competitive advantage, but it comes at a significant ethical cost. The company needs to consider alternative strategies to maintain competitiveness while upholding ethical standards.

SWOT Analysis:

  • Strengths: Sialkot Sports possesses strong manufacturing capabilities, a skilled workforce, and a well-established supply chain.
  • Weaknesses: Reliance on child labor, lack of transparency, and limited investment in employee development are significant weaknesses.
  • Opportunities: Adopting ethical sourcing practices, investing in employee training, and building a strong brand reputation can create significant opportunities for growth and sustainability.
  • Threats: Negative publicity, boycotts, and legal action due to child labor practices pose significant threats to the company's reputation and profitability.

Organizational Behavior: The case highlights the complex dynamics within the company, where employees may be forced to rely on child labor due to limited economic opportunities. Understanding the motivations and perspectives of all stakeholders is crucial to developing a sustainable solution.

Globalization and Emerging Markets: The case underscores the challenges of operating in emerging markets, where economic disparities and weak regulatory frameworks can contribute to the prevalence of child labor. Sialkot Sports needs to develop strategies to navigate these complexities while maintaining ethical standards.

4. Recommendations

Short-Term Actions:

  • Immediate Removal of Children from the Workforce: Sialkot Sports should immediately initiate a program to remove children from its supply chain. This can be achieved through:
    • Direct Intervention: Identifying and removing children from factories and providing them with alternative education and livelihood opportunities.
    • Collaboration with NGOs: Partnering with local and international NGOs specializing in child labor eradication to facilitate the transition of children into safe and supportive environments.
    • Investment in Education and Livelihood Programs: Funding programs that provide children with access to quality education, vocational training, and alternative income-generating opportunities.

Long-Term Strategies:

  • Ethical Sourcing Policy and Procedures: Develop a comprehensive ethical sourcing policy that outlines clear guidelines for supplier selection, auditing, and monitoring. This policy should be communicated throughout the supply chain and enforced through rigorous audits conducted by independent third-party organizations.
  • Employee Empowerment and Development: Invest in employee training and development programs to enhance skills, knowledge, and understanding of ethical business practices. This can include training on labor rights, workplace safety, and sustainable manufacturing processes.
  • Transparency and Stakeholder Engagement: Commit to transparency by publicly disclosing its ethical sourcing practices, progress made in addressing child labor, and plans for future improvements. Engage with stakeholders, including customers, suppliers, and the public, to build trust and accountability.
  • Sustainable Business Model: Develop a sustainable business model that prioritizes ethical sourcing, fair labor practices, and environmental responsibility. This can involve investing in cleaner production processes, reducing waste, and promoting responsible sourcing of materials.

5. Basis of Recommendations

These recommendations are based on the following considerations:

  • Core Competencies and Consistency with Mission: Addressing child labor aligns with Sialkot Sports' core competencies in manufacturing and its mission to provide quality sports goods. By upholding ethical standards, the company can strengthen its brand reputation and long-term sustainability.
  • External Customers and Internal Clients: Ethical sourcing practices and fair labor conditions are increasingly important to customers who value responsible consumption. Empowering employees through training and development programs can improve their well-being and productivity.
  • Competitors: While competitors may be using child labor, Sialkot Sports has the opportunity to differentiate itself by adopting ethical sourcing practices and becoming a leader in responsible business conduct.
  • Attractiveness ' Quantitative Measures: While quantifying the immediate financial impact of these recommendations is challenging, the long-term benefits of a strong brand reputation, improved customer loyalty, and reduced risk of legal action and boycotts are significant.

6. Conclusion

Sialkot Sports has a critical opportunity to transform its business by addressing the issue of child labor. By implementing a comprehensive strategy that combines immediate action, long-term commitment, and stakeholder engagement, the company can create a positive impact on the lives of children, strengthen its brand reputation, and achieve sustainable growth.

7. Discussion

Other Alternatives:

  • Ignoring the Issue: This option would maintain short-term cost advantages but risk significant long-term damage to the company's reputation and profitability.
  • Minimal Action: Taking limited steps to address child labor, such as conducting superficial audits, would not be sufficient to address the root causes of the problem and could be seen as disingenuous by stakeholders.

Risks and Key Assumptions:

  • Implementation Challenges: Implementing these recommendations requires significant resources, commitment, and collaboration with various stakeholders.
  • Cost Considerations: Addressing child labor will involve upfront costs for training, auditing, and alternative education programs. However, the long-term benefits of a strong brand reputation and reduced risk outweigh these costs.
  • Cultural and Social Factors: Addressing child labor requires understanding the complex social and economic factors contributing to the problem and developing solutions that are culturally sensitive and sustainable.

8. Next Steps

  • Immediate Action: Sialkot Sports should immediately initiate a program to remove children from the workforce and partner with NGOs to provide alternative education and livelihood opportunities.
  • Develop Ethical Sourcing Policy: Within the next six months, the company should develop a comprehensive ethical sourcing policy, including guidelines for supplier selection, auditing, and monitoring.
  • Implement Employee Training Programs: Within the next year, Sialkot Sports should invest in employee training programs to enhance skills, knowledge, and understanding of ethical business practices.
  • Publicly Disclose Progress: Sialkot Sports should publicly disclose its ethical sourcing practices, progress made in addressing child labor, and plans for future improvements.
  • Engage with Stakeholders: The company should engage with stakeholders, including customers, suppliers, and the public, to build trust and accountability.

By taking these steps, Sialkot Sports can demonstrate its commitment to ethical business practices, improve the lives of children in its supply chain, and position itself as a leader in responsible business conduct.

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Case Description

The case describes an international agreement to phase out child labor in soccer-ball manufacturing. This high-profile agreement, which resolves major brand manufacturers, has been hailed as an example of socially responsible corporate policy.

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