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Harvard Case - The Business School at Ivy State University: Cost Behaviors

"The Business School at Ivy State University: Cost Behaviors" Harvard business case study is written by Mark E. Haskins. It deals with the challenges in the field of Accounting. The case study is 5 page(s) long and it was first published on : Sep 18, 2013

At Fern Fort University, we recommend that the Business School at Ivy State University implement a comprehensive cost accounting system based on activity-based costing (ABC). This system should be designed to provide a more accurate understanding of the true costs associated with delivering educational programs, identify areas for cost optimization, and inform strategic decision-making. The implementation should be phased, starting with a pilot program in one or two departments, followed by a gradual rollout across the entire school.

2. Background

The case study focuses on the Business School at Ivy State University, which is facing increasing pressure to control costs and improve efficiency. The school currently uses a traditional cost accounting system that allocates costs based on direct labor hours, which is not an accurate reflection of the actual resources consumed by different programs. This leads to inefficient resource allocation, difficulty in identifying cost drivers, and inaccurate profitability assessments.

The main protagonists are the Dean of the Business School, who is responsible for managing the school's finances and ensuring its long-term sustainability, and the faculty, who are concerned about the potential impact of cost-cutting measures on the quality of education.

3. Analysis of the Case Study

The case study highlights several key issues:

  • Inaccurate Cost Allocation: The traditional cost accounting system does not accurately capture the true costs associated with different programs. This leads to misallocation of resources and difficulty in identifying areas for cost optimization.
  • Lack of Transparency: The current system lacks transparency, making it difficult for faculty and administrators to understand how costs are allocated and to make informed decisions about resource allocation.
  • Limited Decision-Making Support: The lack of accurate cost information limits the school's ability to make informed decisions about program offerings, pricing, and resource allocation.

To address these issues, we recommend implementing an activity-based costing (ABC) system. ABC is a more sophisticated cost accounting method that allocates costs based on the activities that drive them. This provides a more accurate understanding of the true costs associated with different programs and helps identify areas for cost optimization.

4. Recommendations

  1. Implement an Activity-Based Costing (ABC) System: The Business School should implement an ABC system to track costs more accurately. This will involve identifying the key activities involved in delivering educational programs, determining the cost drivers for each activity, and allocating costs based on the actual consumption of resources.
  2. Pilot Program: The implementation of ABC should begin with a pilot program in one or two departments to test the system and refine the methodology. This will allow the school to identify any potential challenges and make adjustments before rolling out the system across the entire school.
  3. Training and Education: Faculty and staff should receive comprehensive training on the ABC system to ensure they understand how it works and how to use the information it provides.
  4. Performance Measurement: The school should develop performance indicators based on the ABC data to track the effectiveness of cost-saving measures and to identify areas for further improvement.
  5. Communication and Engagement: The school should communicate the rationale for implementing the ABC system to faculty, staff, and students, and solicit their feedback to ensure buy-in and support.

5. Basis of Recommendations

These recommendations are based on the following considerations:

  • Core Competencies and Consistency with Mission: The ABC system aligns with the school's mission to provide high-quality education by ensuring that resources are allocated efficiently and effectively.
  • External Customers and Internal Clients: The ABC system will provide valuable information to students, faculty, and administrators to make informed decisions about program offerings, pricing, and resource allocation.
  • Competitors: Implementing an ABC system will help the school stay competitive by improving its cost efficiency and allowing it to offer competitive tuition rates.
  • Attractiveness: The ABC system will provide a more accurate assessment of the profitability of different programs, allowing the school to make informed decisions about which programs to invest in and which to discontinue.

6. Conclusion

By implementing an activity-based costing system, the Business School at Ivy State University can gain a more accurate understanding of its costs, improve resource allocation, and enhance decision-making. This will lead to greater cost efficiency, improved program quality, and enhanced financial sustainability.

7. Discussion

Other alternatives to an ABC system include:

  • Continuing with the current system: This would be the least disruptive option, but it would not address the issues of inaccurate cost allocation and limited decision-making support.
  • Adopting a simpler cost accounting system: This could be less expensive to implement than an ABC system, but it may not provide the same level of detail and accuracy.

The key risks associated with implementing an ABC system include:

  • Resistance to change: Faculty and staff may resist the change to a new cost accounting system.
  • Cost of implementation: Implementing an ABC system can be expensive, particularly in the initial phases.
  • Complexity: The ABC system can be complex to understand and use, requiring significant training and education.

The key assumptions underlying these recommendations include:

  • The ABC system will be implemented effectively and accurately.
  • Faculty and staff will be willing to use the information provided by the ABC system.
  • The school will be able to identify and address any challenges associated with implementing the ABC system.

8. Next Steps

  1. Form a task force: The Dean should form a task force composed of faculty, staff, and administrators to oversee the implementation of the ABC system.
  2. Develop a pilot program: The task force should develop a pilot program to test the ABC system in one or two departments.
  3. Train faculty and staff: The task force should develop and implement a training program for faculty and staff on the ABC system.
  4. Monitor and evaluate: The task force should monitor the implementation of the ABC system and evaluate its effectiveness.

This phased approach will allow the school to implement the ABC system effectively and minimize disruption to operations.

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Case Description

Some potentially painful cost reductions will have to be made at the Ivy State University Business School, so the business manager has been asked to develop a list of initial cost cuts. To visualize how the budget's major line-item costs have behaved, he uses a set of graphs to understand and be able communicate to the directors of the various operating units what resources or activities need to be curtailed in order to reap the largest financial cost savings.

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