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Harvard Case - Turkey's Child Protection Crisis and the Mother Child Education Foundation (Anne Çocuk Eğitim Vakfı-AÇEV), Part A

"Turkey's Child Protection Crisis and the Mother Child Education Foundation (Anne Çocuk Eğitim Vakfı-AÇEV), Part A" Harvard business case study is written by Yasemin Sirali, Jacqueline Bhabha. It deals with the challenges in the field of Strategy. The case study is 29 page(s) long and it was first published on : Oct 4, 2017

At Fern Fort University, we recommend A'EV adopt a multi-pronged growth strategy focused on expanding its reach, diversifying its service offerings, and leveraging technology to address Turkey's evolving child protection needs. This strategy will involve a combination of organic growth, strategic partnerships, and potential acquisitions to build a sustainable and impactful organization.

2. Background

A'EV, the Mother Child Education Foundation, is a non-profit organization dedicated to improving the lives of children in Turkey. Founded in 1994, A'EV has grown significantly, providing education, healthcare, and social support services to vulnerable children. However, the organization faces a growing challenge: Turkey's child protection crisis, characterized by increasing poverty, violence, and neglect.

The case study focuses on A'EV's CEO, Ay'e 'zt'rk, who is tasked with developing a strategy to address this crisis and ensure A'EV's continued relevance and impact.

3. Analysis of the Case Study

A. SWOT Analysis:

Strengths:

  • Strong reputation and brand recognition in Turkey.
  • Dedicated and experienced staff.
  • Extensive network of partners and donors.
  • Proven track record of successful programs.

Weaknesses:

  • Limited financial resources.
  • Dependence on external funding.
  • Lack of a comprehensive strategy for addressing the growing child protection crisis.
  • Limited use of technology and data analytics.

Opportunities:

  • Growing awareness of child protection issues in Turkey.
  • Increasing government support for child welfare initiatives.
  • Potential for partnerships with international organizations.
  • Technological advancements in education and social services.

Threats:

  • Economic instability and inflation in Turkey.
  • Competition from other NGOs and government agencies.
  • Lack of access to vulnerable children in remote areas.
  • Growing skepticism towards NGOs and non-profit organizations.

B. Porter's Five Forces Analysis:

  • Threat of New Entrants: Moderate. The non-profit sector is relatively easy to enter, but establishing a strong reputation and funding base is challenging.
  • Bargaining Power of Suppliers: Low. A'EV relies on a diverse range of suppliers, including educational institutions, healthcare providers, and technology companies.
  • Bargaining Power of Buyers: Moderate. A'EV's beneficiaries have limited bargaining power, but donors and funders can exert influence over the organization's activities.
  • Threat of Substitutes: High. Government agencies and other NGOs offer similar services, posing a competitive threat.
  • Rivalry Among Existing Competitors: High. The non-profit sector in Turkey is highly competitive, with numerous organizations vying for resources and support.

C. Value Chain Analysis:

A'EV's value chain consists of the following key activities:

  • Research and Development: Identifying and analyzing child protection needs.
  • Program Design and Development: Creating and implementing programs to address identified needs.
  • Fundraising and Resource Mobilization: Securing funding from donors and partners.
  • Service Delivery: Providing education, healthcare, and social support services to children.
  • Monitoring and Evaluation: Assessing the effectiveness of programs and making necessary adjustments.
  • Communication and Advocacy: Raising awareness about child protection issues and advocating for policy changes.

D. Business Model Innovation:

A'EV can leverage business model innovation to enhance its impact and sustainability:

  • Value Proposition: A'EV can offer a more comprehensive and integrated set of services, addressing not only the immediate needs of children but also their long-term development.
  • Customer Segments: A'EV can expand its reach to new customer segments, including children in remote areas, children with disabilities, and children who have been victims of violence or abuse.
  • Channels: A'EV can utilize technology to reach a wider audience, including social media, online platforms, and mobile applications.
  • Customer Relationships: A'EV can build stronger relationships with beneficiaries and donors through personalized communication and feedback mechanisms.
  • Revenue Streams: A'EV can explore new revenue streams, such as social impact bonds, corporate sponsorships, and crowdfunding initiatives.

4. Recommendations

A'EV should implement the following recommendations to address the child protection crisis and achieve sustainable growth:

A. Expand Reach and Impact:

  • Geographic Expansion: A'EV should expand its operations to new regions in Turkey, focusing on areas with high levels of child poverty and vulnerability.
  • Targeted Programs: A'EV should develop specialized programs to address specific needs, such as early childhood development, education for children with disabilities, and support for victims of violence.
  • Strategic Partnerships: A'EV should forge strategic partnerships with government agencies, international organizations, and local NGOs to leverage resources and expertise.
  • Community Engagement: A'EV should actively engage with local communities, building trust and creating a network of support for vulnerable children.

B. Diversify Service Offerings:

  • Technology Integration: A'EV should embrace technology to enhance its service delivery, including online learning platforms, mobile health applications, and data analytics tools.
  • Vocational Training: A'EV should offer vocational training programs to equip children with skills for future employment.
  • Mental Health Services: A'EV should provide mental health support services to children who have experienced trauma or abuse.
  • Family Support Programs: A'EV should develop programs to support families and caregivers, empowering them to create a safe and nurturing environment for children.

C. Leverage Technology and Analytics:

  • Data-Driven Decision Making: A'EV should utilize data analytics to identify trends, measure impact, and optimize program delivery.
  • Digital Marketing and Fundraising: A'EV should leverage digital marketing channels to reach a wider audience and increase fundraising efforts.
  • Online Learning Platforms: A'EV should develop online learning platforms to provide accessible and engaging educational opportunities for children.
  • Mobile Applications: A'EV should develop mobile applications to provide information, resources, and support services to children and families.

D. Consider Mergers and Acquisitions:

  • Strategic Acquisitions: A'EV should explore the possibility of acquiring smaller NGOs with complementary services and expertise.
  • Joint Ventures: A'EV should consider forming joint ventures with other organizations to expand its reach and impact.
  • Consolidation: A'EV should consider collaborating with other NGOs to create a larger and more impactful organization.

5. Basis of Recommendations

These recommendations are based on a thorough analysis of A'EV's strengths, weaknesses, opportunities, and threats. They are also aligned with the organization's mission to improve the lives of children in Turkey. The recommendations are designed to:

  • Increase A'EV's impact: By expanding its reach, diversifying its services, and leveraging technology, A'EV can reach more children and address a wider range of needs.
  • Enhance A'EV's sustainability: By securing new revenue streams, building strategic partnerships, and optimizing program delivery, A'EV can ensure its long-term viability.
  • Strengthen A'EV's competitive advantage: By embracing innovation and technology, A'EV can differentiate itself from other NGOs and become a leader in the child protection field.

Assumptions:

  • The Turkish government will continue to support child welfare initiatives.
  • International organizations will remain committed to supporting child protection programs in Turkey.
  • A'EV will be able to secure funding for its expansion and innovation initiatives.
  • Technology will continue to play an increasingly important role in education and social services.

6. Conclusion

A'EV is at a critical juncture, facing a growing child protection crisis in Turkey. By adopting a strategic growth plan that leverages its strengths, addresses its weaknesses, and capitalizes on opportunities, A'EV can become a leading force in protecting and empowering children in Turkey. This plan will involve expanding its reach, diversifying its services, and embracing technology to create a sustainable and impactful organization.

7. Discussion

Alternatives:

  • Status quo: Maintaining current operations and service offerings. This option would limit A'EV's impact and sustainability in the face of growing challenges.
  • Focus on fundraising: Prioritizing fundraising efforts to secure more resources for existing programs. This approach would not address the need for expansion and innovation.
  • Partnering with government agencies: Relying heavily on government funding and support. This option could limit A'EV's independence and flexibility.

Risks:

  • Financial risks: Securing sufficient funding for expansion and innovation initiatives.
  • Operational risks: Managing a larger and more complex organization.
  • Reputational risks: Maintaining a strong reputation in a challenging environment.

Key Assumptions:

  • The Turkish government will continue to support child welfare initiatives.
  • International organizations will remain committed to supporting child protection programs in Turkey.
  • A'EV will be able to secure funding for its expansion and innovation initiatives.
  • Technology will continue to play an increasingly important role in education and social services.

8. Next Steps

  • Develop a detailed strategic plan: Outline specific goals, objectives, and action plans for each recommendation.
  • Conduct a feasibility study: Assess the financial, operational, and reputational risks associated with each recommendation.
  • Secure funding: Identify potential donors and partners to support the implementation of the strategic plan.
  • Build a strong team: Recruit and develop staff with the skills and expertise needed to execute the strategic plan.
  • Monitor and evaluate progress: Regularly track progress towards goals and make adjustments as needed.

By taking these steps, A'EV can position itself for continued success and make a lasting impact on the lives of children in Turkey.

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Case Description

While violence against children in Turkey was widespread, people across the country were shocked by the news of seven atrocious child molestation cases,one after another over the course of a week in April 2010. Ayşen Özyeğin, Founder and President of the Mother Child Education Foundation (in Turkish, Anne Çocuk Eğitim Vakfı-AÇEV), a nonprofit organization devoted to supporting disadvantaged children and their families and promoting early childhood education, called a Board meeting to discuss whether the organization should assume a role in addressing the child protection crisis. ACEV's leaders prepared to present recommendations to their fellow Board Members and to consider decisions critical for both the agency's future and for Turkey's children.

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