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Harvard Case - A Perfect Storm: Examining the Supply Chain for N95 Masks during COVID-19

"A Perfect Storm: Examining the Supply Chain for N95 Masks during COVID-19" Harvard business case study is written by Tim Kraft, Jimit Shah, Suriyaprakash Alagesan, Robert Handfield. It deals with the challenges in the field of Operations Management. The case study is 11 page(s) long and it was first published on : Nov 29, 2020

At Fern Fort University, we recommend a comprehensive overhaul of the N95 mask supply chain, focusing on building resilience, enhancing agility, and leveraging technology to address the vulnerabilities exposed by the COVID-19 pandemic. This strategy involves a multi-pronged approach encompassing supply chain diversification, strategic inventory management, advanced manufacturing capabilities, and robust information systems.

2. Background

The case study 'A Perfect Storm' highlights the severe disruption of the N95 mask supply chain during the COVID-19 pandemic. The global demand surge, coupled with existing supply chain constraints and regulatory complexities, created a perfect storm, leaving healthcare workers and the general public vulnerable. The case study focuses on the challenges faced by 3M, a leading manufacturer of N95 masks, as it struggled to meet the unprecedented demand.

The main protagonists of the case study are:

  • 3M: A global manufacturer of N95 masks, facing the challenge of meeting the surge in demand while navigating complex regulatory environments and supply chain disruptions.
  • Healthcare workers: The primary consumers of N95 masks, relying on a stable supply for their safety and the safety of their patients.
  • Governments: Key stakeholders responsible for managing the pandemic response, including procurement, distribution, and regulation of medical supplies.

3. Analysis of the Case Study

This case study can be analyzed through the lens of operations strategy and supply chain management. The following frameworks provide a comprehensive understanding of the challenges and opportunities:

Operations Strategy Framework:

  • Operations Strategy: 3M's operations strategy, focused on cost-efficiency and lean manufacturing, proved inadequate in the face of the pandemic. This highlights the need for a more resilient operations strategy that incorporates flexibility and agility.
  • Manufacturing Processes: The reliance on a single, centralized manufacturing model exposed vulnerabilities. Diversifying manufacturing processes and exploring flexible manufacturing systems could improve resilience.
  • Product Development: The need for rapid innovation and product development became apparent. A more agile product development process and open innovation could accelerate the response to future crises.
  • Information Systems: The lack of real-time visibility into the supply chain hindered effective decision-making. Investing in robust information systems with advanced analytics capabilities is crucial.

Supply Chain Management Framework:

  • Supply Chain Management: The case study highlights the importance of robust supply chain management with a focus on risk mitigation, demand forecasting, and inventory control.
  • Inventory Management: The lack of adequate inventory levels exacerbated the shortage. Implementing strategic inventory management strategies, such as safety stock, just-in-time (JIT) production, and materials requirements planning (MRP), is critical.
  • Logistics: The need for efficient and reliable logistics became paramount. Optimizing logistics networks and leveraging advanced transportation technologies are essential.
  • International Business: The global nature of the supply chain exposed vulnerabilities to disruptions in international trade and logistics. Diversifying sourcing strategies and building strong international partnerships are crucial.

4. Recommendations

To address the challenges highlighted in the case study, we recommend the following:

1. Supply Chain Diversification:

  • Expand Manufacturing Capacity: 3M should expand its manufacturing capacity by establishing new production facilities in strategic locations globally. This will reduce reliance on single sources and improve overall resilience.
  • Strategic Sourcing: 3M should diversify its sourcing network by identifying and partnering with alternative suppliers, including domestic and international manufacturers. This will ensure access to critical materials and reduce dependence on a single supplier.
  • Vertical Integration: 3M should consider vertical integration by acquiring or partnering with companies involved in the production of raw materials and components. This will provide greater control over the supply chain and reduce reliance on external suppliers.

2. Advanced Inventory Management:

  • Safety Stock: Implement a robust safety stock strategy to ensure adequate inventory levels to meet unexpected demand surges.
  • Demand Forecasting: Invest in advanced forecasting models that incorporate real-time data and machine learning to improve accuracy and responsiveness.
  • Just-in-Time (JIT) Production: Explore the potential for JIT production at strategic locations to minimize inventory holding costs while maintaining responsiveness.
  • Materials Requirements Planning (MRP): Implement an MRP system to optimize material planning and ensure timely procurement.

3. Technology and Analytics:

  • Real-time Data: Develop a real-time data platform that provides visibility into the entire supply chain, enabling informed decision-making and proactive risk management.
  • Advanced Analytics: Leverage advanced analytics tools to analyze data, identify trends, and predict potential disruptions.
  • AI and Machine Learning: Explore the use of AI and machine learning to automate tasks, optimize processes, and improve forecasting accuracy.

4. Strategic Partnerships:

  • Government Collaboration: Establish strong partnerships with governments to ensure smooth regulatory approvals, access to funding, and coordination on procurement and distribution.
  • Industry Collaboration: Foster collaboration with other manufacturers and suppliers to share best practices, resources, and information.
  • Non-profit Organizations: Partner with non-profit organizations to facilitate distribution and reach vulnerable communities.

5. Basis of Recommendations

These recommendations are based on the following considerations:

  • Core Competencies and Consistency with Mission: The recommendations align with 3M's core competencies in manufacturing, innovation, and technology. They also support the company's mission of providing essential products and solutions to customers.
  • External Customers and Internal Clients: The recommendations prioritize the needs of healthcare workers and other essential personnel by ensuring a reliable supply of N95 masks. They also consider the needs of internal stakeholders, such as employees and investors, by improving operational efficiency and financial performance.
  • Competitors: The recommendations aim to enhance 3M's competitive advantage by improving its resilience, agility, and responsiveness to market demands.
  • Attractiveness: The recommendations are expected to yield significant returns on investment through improved operational efficiency, reduced costs, and increased market share.

6. Conclusion

By implementing these recommendations, 3M can transform its N95 mask supply chain into a more resilient, agile, and responsive system. This will ensure a reliable supply of critical medical equipment, safeguard healthcare workers and the public, and enhance 3M's competitive position in the market.

7. Discussion

Alternative Options:

  • Outsourcing Production: While outsourcing can provide flexibility, it poses risks related to quality control, intellectual property, and geopolitical instability.
  • Government Subsidies: Relying heavily on government subsidies could create a dependence on government support and potentially distort market dynamics.

Risks and Key Assumptions:

  • Technological Advancements: The success of the recommendations relies on the continued development and adoption of advanced technologies, such as AI and machine learning.
  • Regulatory Environment: The regulatory environment surrounding medical devices can be complex and subject to change.
  • Economic Fluctuations: Economic downturns could impact demand and investment in the supply chain.

8. Next Steps

Timeline with Key Milestones:

  • Year 1: Implement a robust safety stock strategy, establish partnerships with alternative suppliers, and invest in advanced forecasting models.
  • Year 2: Expand manufacturing capacity at strategic locations, develop a real-time data platform, and explore the use of AI and machine learning.
  • Year 3: Implement a comprehensive MRP system, optimize logistics networks, and establish a global supply chain network.

By following these steps, 3M can proactively address the challenges of the N95 mask supply chain and ensure a more resilient and responsive system for the future.

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Case Description

N95 masks are an important aspect in the fight to prevent the spread of COVID-19 due to the virus's contagious nature. Coronavirus is a flu disease. It affects the respiratory tract of a person's body and causes difficulties in breathing. COVID-19 is a new strain of coronavirus that had not been previously identified in humans. Most people infected with the COVID-19 virus who are symptomatic experience mild to moderate respiratory illness, fever, and fatigue, and recover without needing to be hospitalized. However, there are cases wherein people are asymptomatic (i.e., not showing any symptoms) but still test positive for the virus and complicate attempts to stop its spread. This case introduces students to critical issues that occurred in the supply chain for N95 masks during the global pandemic. While many students will be familiar with the fact that supply chain disruptions occurred during the crisis, many will not know the specific details or why these disruptions occurred. The case can be used to illustrate the fundamental operational issues that occurred throughout the N95 masks' supply chain, discuss where improvements should be made, and emphasize the concept of supply chain resiliency.

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