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Harvard Case - Manila Water Co. (A)

"Manila Water Co. (A)" Harvard business case study is written by Michael Beer, Elizabeth Weldon. It deals with the challenges in the field of Human Resource Management. The case study is 17 page(s) long and it was first published on : Aug 31, 2000

At Fern Fort University, we recommend a comprehensive strategic HR plan for Manila Water Co. to address the challenges of rapid growth, talent retention, and cultural integration. This plan will focus on attracting, developing, and retaining top talent, fostering a high-performance culture, and leveraging technology to enhance HR processes and decision-making.

2. Background

Manila Water Co. (MWC) is a private water utility company in the Philippines. Following a successful privatization, MWC has experienced rapid growth and expansion, facing challenges in managing talent acquisition, retention, and integration of new employees. The case highlights issues like high employee turnover, difficulty in attracting and retaining skilled personnel, and the need to adapt to a rapidly changing environment.

The main protagonists are:

  • Manuel Pangilinan, the CEO of MWC, who is responsible for overall strategic direction and managing the company's growth.
  • The HR team, who are tasked with attracting, retaining, and developing talent within a challenging environment.
  • MWC employees, who are facing the pressures of rapid growth and the need to adapt to new systems and processes.

3. Analysis of the Case Study

This case study can be analyzed through the lens of Strategic Human Resource Management (SHRM), focusing on aligning HR practices with the overall business strategy.

Key Issues:

  • Talent Acquisition and Retention: MWC faces challenges in attracting and retaining skilled personnel due to competition from other industries and the lack of a robust talent pipeline.
  • Organizational Culture: Rapid growth has led to a fragmented organizational culture, with different divisions operating in silos.
  • Leadership Development: The need for strong leadership at all levels to manage growth and foster a high-performance culture is crucial.
  • Technology Adoption: MWC needs to leverage technology to streamline HR processes, improve decision-making, and enhance employee engagement.

SWOT Analysis:

Strengths:

  • Strong brand reputation and market leadership in the water sector.
  • Experienced management team with a proven track record.
  • Committed to corporate social responsibility and community development.

Weaknesses:

  • High employee turnover, especially among skilled personnel.
  • Fragmented organizational culture and lack of a unified vision.
  • Limited investment in technology and data analytics for HR processes.

Opportunities:

  • Growing demand for water services in the Philippines.
  • Opportunities for expansion into new markets and services.
  • Technological advancements in water management and delivery.

Threats:

  • Competition from other water utilities and private companies.
  • Regulatory changes and potential policy shifts.
  • Economic instability and potential disruptions in the water supply.

Porter's Five Forces Analysis:

  • Threat of New Entrants: High barriers to entry due to capital-intensive nature of the industry.
  • Bargaining Power of Buyers: Moderate, as consumers have limited alternatives for water services.
  • Bargaining Power of Suppliers: Low, as MWC has access to various suppliers of equipment and materials.
  • Threat of Substitute Products: Low, as water is an essential commodity with limited substitutes.
  • Rivalry Among Existing Competitors: Moderate, with a few established players competing in the market.

4. Recommendations

Strategic HR Plan for Manila Water Co.:

1. Talent Management:

  • Develop a comprehensive Talent Acquisition Strategy: Implement targeted recruitment strategies, leveraging online platforms, industry events, and employee referral programs. Focus on attracting and retaining skilled professionals through competitive compensation packages, career development opportunities, and a strong employer brand.
  • Invest in Talent Development: Implement robust training and development programs to enhance skills, knowledge, and leadership capabilities. Create a culture of continuous learning and provide opportunities for career advancement within the organization.
  • Implement a Succession Planning Program: Identify and develop high-potential employees for key leadership positions. This will ensure a smooth transition and continuity of leadership during periods of growth and change.
  • Leverage Technology for Talent Management: Implement an HR Information System (HRIS) to streamline recruitment, onboarding, performance management, and other HR processes. Utilize data analytics to identify talent gaps, predict turnover, and optimize HR decisions.

2. Organizational Development:

  • Foster a High-Performance Culture: Implement initiatives to promote teamwork, collaboration, and a shared vision across all divisions. Encourage open communication, feedback mechanisms, and recognition programs to foster a positive and engaging work environment.
  • Promote Diversity and Inclusion: Implement policies and practices to ensure equal opportunities for all employees, regardless of gender, ethnicity, or background. This will foster a more inclusive workplace and attract a wider pool of talent.
  • Strengthen Leadership Development: Implement leadership development programs to equip managers with the skills and knowledge to lead effectively in a rapidly changing environment. This will foster a culture of accountability, innovation, and customer-centricity.

3. Change Management:

  • Communicate Effectively: Ensure clear and transparent communication about organizational changes, strategies, and goals. This will build trust and reduce resistance to change.
  • Involve Employees in Change Processes: Encourage employee participation in decision-making and implementation of changes. This will foster a sense of ownership and commitment towards achieving organizational goals.
  • Provide Support and Training: Offer training and support to employees during periods of change. This will help them adapt to new systems, processes, and technologies.

4. Corporate Social Responsibility:

  • Integrate CSR into HR Practices: Align HR policies and practices with MWC's commitment to corporate social responsibility. This will attract and retain employees who value ethical and sustainable business practices.
  • Promote Employee Volunteering: Encourage employees to participate in community development initiatives. This will foster a sense of purpose and contribute to MWC's positive social impact.

5. Basis of Recommendations

These recommendations are based on:

  • Core competencies and consistency with mission: They align with MWC's mission to provide safe and reliable water services while fostering a positive and sustainable work environment.
  • External customers and internal clients: They consider the needs of both customers and employees, ensuring a high level of service and employee satisfaction.
  • Competitors: They are informed by industry best practices and the need to attract and retain talent in a competitive market.
  • Attractiveness - quantitative measures: The recommendations are expected to result in improved employee retention, increased productivity, and enhanced customer satisfaction, ultimately contributing to MWC's profitability and sustainability.

Assumptions:

  • MWC is committed to investing in its human capital and implementing the proposed HR initiatives.
  • The Philippine economy will continue to grow, creating demand for water services.
  • Technology will continue to evolve, providing opportunities for MWC to improve its operations and HR processes.

6. Conclusion

By implementing a comprehensive strategic HR plan, MWC can address its challenges of talent acquisition, retention, and cultural integration. This plan will enable the company to attract, develop, and retain top talent, foster a high-performance culture, and leverage technology to enhance HR processes and decision-making. This will ultimately contribute to MWC's long-term success and sustainability.

7. Discussion

Alternatives:

  • Outsourcing HR functions: This could be considered for specific tasks like payroll or recruitment, but it might not be suitable for all HR functions, especially those related to talent development and organizational culture.
  • Focusing solely on technology: While technology is crucial, it should be seen as a tool to support HR practices, not a replacement for human interaction and engagement.

Risks and Key Assumptions:

  • Resistance to change: Employees may resist certain changes, requiring effective communication and change management strategies.
  • Cost of implementation: Implementing the recommended initiatives will require significant investment, which needs to be factored into the budget.
  • Economic downturn: A decline in the economy could impact MWC's ability to attract and retain talent.

8. Next Steps

  • Develop a detailed implementation plan: This plan should outline specific actions, timelines, and responsible individuals for each initiative.
  • Secure budget and resources: Allocate sufficient funding and resources to support the implementation of the HR plan.
  • Communicate the plan to employees: Share the plan with all employees, emphasizing the benefits and importance of the proposed changes.
  • Monitor progress and make adjustments: Regularly track the progress of the HR plan and make adjustments as needed to ensure its effectiveness.

By taking these steps, MWC can create a robust and sustainable HR strategy that will support its continued growth and success.

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Case Description

On February 3, 1997, the east zone of the Manila Metropolitan Water and Sewerage System (MWSS) was taken over by the Manila Water Co. (MWC), a newly created joint venture between the Ayala Corp., a large Filipino conglomerate; Bechtel Enterprises, Inc., an American engineering and construction firm; and United Utilities, a British utilities firm. At the time of privatization, MWSS was an inefficient, ineffective, and corrupt government agency. MWC must develop the employees and the assets acquired from MWSS to build a profitable firm. This case describes MWSS, the three partners in MWC,and also introduces Filemon Berba, the new CEO and president of MWC.

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