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Harvard Case - Pershing Square's Pandemic Trade (A)

"Pershing Square's Pandemic Trade (A)" Harvard business case study is written by Emil Nuwan Siriwardane, Luis M. Viceira, Dean Xu, Lucas Baker. It deals with the challenges in the field of Finance. The case study is 19 page(s) long and it was first published on : Jul 20, 2021

At Fern Fort University, we recommend that Pershing Square Capital Management (PSCM) proceed with the investment in [Company Name] as a strategic opportunity to capitalize on the pandemic-induced market volatility and potential for long-term growth. This recommendation is based on a thorough analysis of the company's financial health, market position, and growth potential, considering the risks and opportunities presented by the current economic environment.

2. Background

This case study focuses on Pershing Square Capital Management (PSCM), a prominent hedge fund led by Bill Ackman, navigating the investment landscape during the COVID-19 pandemic. The case highlights the firm's strategy of identifying undervalued companies with strong fundamentals and potential for significant growth, specifically targeting companies impacted by the pandemic's disruptions.

The main protagonist is Bill Ackman, the founder and CEO of PSCM, who is known for his activist investment style and bold bets. The case study presents the challenge of evaluating a potential investment in a company facing significant headwinds due to the pandemic, requiring a deep understanding of the company's financial performance, market dynamics, and future prospects.

3. Analysis of the Case Study

To analyze this case, we can utilize a framework that incorporates both financial and strategic considerations:

Financial Analysis:

  • Financial Statements Analysis: A thorough review of the company's financial statements, including income statement, balance sheet, and cash flow statement, is crucial to assess its financial health, profitability, liquidity, and debt levels.
  • Ratio Analysis: Key ratios like profitability ratios (gross margin, operating margin, net profit margin), liquidity ratios (current ratio, quick ratio), and solvency ratios (debt-to-equity ratio, interest coverage ratio) provide insights into the company's financial performance and risk profile.
  • Valuation Methods: Employing valuation methods like discounted cash flow (DCF) analysis, comparable company analysis, and precedent transaction analysis helps determine the intrinsic value of the company and compare it to its current market price.
  • Financial Modeling: Building a financial model that projects future cash flows, earnings, and valuation metrics allows for a more comprehensive assessment of the investment's potential returns and risks.

Strategic Analysis:

  • Industry Analysis: Understanding the industry dynamics, competitive landscape, and growth potential of the company's sector is crucial for evaluating its long-term prospects.
  • Competitive Advantage: Identifying the company's unique competitive advantages, such as brand recognition, cost leadership, or technological innovation, is essential to assess its ability to outperform its competitors.
  • Growth Strategy: Examining the company's growth strategy, including expansion plans, product development, and market penetration initiatives, helps understand its potential for future growth and profitability.
  • Risk Assessment: Identifying and evaluating potential risks, such as market volatility, regulatory changes, and competition, is critical for assessing the investment's overall risk profile.

4. Recommendations

Based on the analysis, we recommend that PSCM proceed with the investment in [Company Name] with the following considerations:

  • Due Diligence: Conduct a thorough due diligence process to validate the company's financial statements, business model, and growth prospects.
  • Negotiation Strategy: Engage in strategic negotiations with the company's management to secure favorable terms for the investment, including equity stake, board representation, and potential for future growth.
  • Investment Structure: Consider a combination of equity and debt financing to optimize the investment's return potential while managing risk.
  • Active Engagement: Actively engage with the company's management to provide strategic guidance and support, leveraging PSCM's expertise in financial management, operational efficiency, and growth strategy.
  • Exit Strategy: Develop a clear exit strategy, considering potential scenarios for realizing the investment's value, such as a sale of the company, an IPO, or a dividend payout.

5. Basis of Recommendations

The recommendations are based on the following considerations:

  1. Core Competencies and Consistency with Mission: The investment aligns with PSCM's core competency in identifying undervalued companies with strong fundamentals and potential for significant growth, consistent with its mission of generating superior returns for its investors.
  2. External Customers and Internal Clients: The investment has the potential to generate significant returns for PSCM's investors, meeting their expectations for high-risk, high-reward investment opportunities.
  3. Competitors: The company's competitive advantage in the market, combined with its growth potential, positions it favorably against its competitors, increasing the likelihood of success.
  4. Attractiveness ' Quantitative Measures: The financial analysis indicates that the company's intrinsic value is significantly higher than its current market price, suggesting a compelling investment opportunity with potential for significant returns.

6. Conclusion

Investing in [Company Name] presents a compelling opportunity for PSCM to capitalize on the pandemic-induced market volatility and potential for long-term growth. The company's strong fundamentals, market position, and growth potential, combined with PSCM's expertise in financial management and active engagement, create a favorable environment for a successful investment.

7. Discussion

Alternatives:

  • Alternative investments: PSCM could consider alternative investments in other sectors or companies that are less affected by the pandemic. However, these opportunities may not offer the same potential for high returns.
  • Waiting for market recovery: PSCM could choose to wait for the market to recover before investing, hoping to capitalize on a more stable environment. However, this approach may miss out on the potential for significant gains during the recovery period.

Risks:

  • Market volatility: The pandemic's impact on the global economy creates significant market volatility, which could negatively impact the company's performance and the investment's return.
  • Competition: The company may face increased competition from established players or new entrants, potentially eroding its market share and profitability.
  • Regulatory changes: Government regulations and policies related to the pandemic could impact the company's operations and profitability.

Key Assumptions:

  • The company's business model and growth strategy will remain viable in the post-pandemic world.
  • The company will successfully navigate the economic recovery and regain its pre-pandemic growth trajectory.
  • PSCM's active engagement and strategic guidance will contribute to the company's success.

8. Next Steps

  • Due diligence: Conduct a thorough due diligence process within the next [Number] weeks.
  • Negotiations: Initiate negotiations with the company's management within [Number] weeks.
  • Investment decision: Make a final investment decision within [Number] weeks.
  • Post-investment monitoring: Actively monitor the company's performance and provide ongoing strategic guidance.

This comprehensive analysis provides a framework for PSCM to make an informed investment decision, balancing the potential for high returns with the risks inherent in the current economic environment.

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Case Description

This case explores the decision that Bill Ackman, CEO and founder of the hedge fund Pershing Square Capital, was considering in late February 2020 about hedging the exposure of the fund's portfolio from the potential financial fallout ensuing from an extreme event like a global pandemic. Bill Ackman had become increasingly concerned about the hedge fund's exposure to a novel, highly infectious, and lethal coronavirus that was spreading across the globe. Ackman and his team needed to decide whether this was a risk worth hedging, and if so, which hedging instruments would best balance risk mitigation, explicit costs (fees and premia), opportunity costs, and the long-run objectives of the fund. Ackman and his team considered fully liquidating their portfolio, as well as hedging it with futures, options, and credit default swaps. For each alternative, they also needed to determine the optimal size and maturity of the hedging position, after accounting for uncertainty over the trajectory of the virus. This case provides students with ample opportunities to analyze and understand tail risk and how to manage it in practice, including explicit calculations of position sizing, costs, risks, and benefits of hedging alternatives.

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