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Harvard Case - Coromandel: Enhancement of Short-Term Finance

"Coromandel: Enhancement of Short-Term Finance" Harvard business case study is written by Maram Srikanth, Palanisamy Saravanan, Tara Shankar Shaw. It deals with the challenges in the field of Finance. The case study is 13 page(s) long and it was first published on : Feb 17, 2016

At Fern Fort University, we recommend that Coromandel Fertilizer pursue a multi-pronged approach to enhance its short-term finance. This strategy should focus on optimizing working capital management, exploring alternative financing options, and leveraging technology to improve efficiency.

2. Background

Coromandel Fertilizer, a leading Indian fertilizer manufacturer, faces a challenge in managing its short-term financing needs. The company's reliance on bank loans and trade credit has led to high financing costs and limited flexibility. The case study highlights the company's need to improve its financial performance and reduce its reliance on external debt.

The main protagonists of the case study are the company's management team, led by the Managing Director, who are seeking to improve the company's financial position and explore alternative financing options.

3. Analysis of the Case Study

This case study presents a classic example of a company facing challenges in managing its working capital and short-term financing. The analysis can be approached through the lens of a Financial Analysis Framework, focusing on key areas:

Financial Performance:

  • Profitability: Coromandel's profitability is impacted by high input costs and fluctuating raw material prices.
  • Liquidity: The company's reliance on bank loans and trade credit indicates potential liquidity issues.
  • Solvency: While Coromandel has a strong track record, its debt levels raise concerns about its long-term solvency.

Financial Strategy:

  • Capital Structure: The company's high debt levels require a strategic review of its capital structure.
  • Working Capital Management: Optimizing inventory management, receivables collection, and payables disbursement is crucial.
  • Financing Options: Exploring alternative financing sources beyond traditional bank loans is essential.

Key Findings:

  • Coromandel's reliance on short-term debt for working capital is unsustainable.
  • The company needs to improve its cash flow management and reduce its operating cycle.
  • Exploring alternative financing options like commercial paper, factoring, and securitization is critical.

4. Recommendations

To address Coromandel's short-term financing challenges, we recommend the following:

1. Optimize Working Capital Management:

  • Inventory Management: Implement activity-based costing to identify and reduce unnecessary inventory. Implement a just-in-time (JIT) inventory system to minimize storage costs and reduce working capital requirements.
  • Receivables Management: Improve credit policy and collection procedures to shorten the receivables cycle. Consider factoring to convert receivables into cash flow.
  • Payables Management: Negotiate favorable payment terms with suppliers to extend the payables cycle.

2. Explore Alternative Financing Options:

  • Commercial Paper: Issue commercial paper to access short-term funding at lower costs compared to bank loans.
  • Factoring: Utilize factoring to convert receivables into cash flow, improving liquidity and reducing working capital needs.
  • Securitization: Consider securitizing receivables to access a larger pool of capital at potentially lower interest rates.

3. Leverage Technology and Analytics:

  • Financial Modeling: Develop sophisticated financial models to forecast cash flow, analyze profitability, and assess the impact of different financing options.
  • Technology Solutions: Implement Fintech solutions for automated payment processing, receivables management, and financial reporting.
  • Data Analytics: Use data analytics to identify trends in working capital, optimize inventory levels, and improve cash flow forecasting.

5. Basis of Recommendations

These recommendations are based on the following considerations:

  • Core Competencies and Consistency with Mission: The recommendations align with Coromandel's core competency in fertilizer manufacturing and its mission to provide high-quality products to farmers.
  • External Customers and Internal Clients: The recommendations aim to improve the company's financial performance, benefiting both external customers (farmers) and internal clients (employees).
  • Competitors: By improving its financial position, Coromandel can better compete in the fertilizer market and attract investors.
  • Attractiveness - Quantitative Measures: The recommendations are expected to improve Coromandel's profitability, liquidity, and solvency, leading to higher return on investment (ROI) and shareholder value creation.

6. Conclusion

By implementing these recommendations, Coromandel Fertilizer can significantly enhance its short-term financing capabilities, improve its financial performance, and strengthen its competitive position in the Indian fertilizer market. This multi-pronged approach will allow the company to access a wider range of financing options, optimize its working capital management, and leverage technology to improve efficiency and profitability.

7. Discussion

Alternatives Not Selected:

  • Mergers and Acquisitions: While M&A could potentially provide access to new markets and resources, it carries significant risks and may not be the most appropriate strategy for Coromandel at this time.
  • Going Public: An IPO could provide access to a large pool of capital, but it also involves significant regulatory requirements and may not be feasible for Coromandel in the short term.

Risks and Key Assumptions:

  • Market Volatility: Fluctuating raw material prices and economic conditions could impact the effectiveness of the recommendations.
  • Regulatory Changes: Changes in government policy and regulations could affect Coromandel's access to financing and its operating environment.
  • Technology Adoption: Implementing new technologies and analytics requires significant investment and may face challenges in adoption and integration.

8. Next Steps

  • Develop a detailed financial plan: This plan should outline the implementation timeline, budget, and key performance indicators (KPIs) for each recommendation.
  • Form a cross-functional team: This team should include representatives from finance, operations, and technology to ensure effective implementation.
  • Pilot test new solutions: Before full-scale implementation, pilot test new technologies and financing options to evaluate their effectiveness and identify any potential challenges.
  • Monitor progress and adjust as needed: Regularly monitor the progress of the implementation and make adjustments based on market conditions and performance data.

By following these recommendations and taking a proactive approach to managing its short-term financing, Coromandel Fertilizer can position itself for sustainable growth and success in the dynamic Indian fertilizer market.

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Case Description

In April 2015, Coromandel International Limited (CIL), a manufacturer of fertilizers based in Chennai, India, requested that the National Bank of India increase CIL's existing short-term finance arrangement. CIL operated 14 state-of-the-art manufacturing facilities across India with a combined installed capacity of four million tonnes per annum and over 2,000 employees. It sold its products through a countrywide dealer network as well as in its own 800 retail chain stores, with plans for aggressive expansion both at home and to various countries in Southeast Asia, Latin America, and Africa. However, CIL was dependent on government subsidies and, because many of its raw materials had to be imported, was also dependent on a positive foreign exchange rate. Over the previous three years, CIL had acquired four fertilizer companies as part of its growth strategy in inorganics. With extended short-term financing, CIL could integrate these companies and take advantage of the resulting synergy. The country head of the Wholesale Banking Group was concerned that CIL's request would exceed the bank's exposure norms on the fertilizer industry as well as the bank's prudential exposure limits on a single borrower. Should the bank accept CIL's request for enhanced short-term borrowing?

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