Harvard Case - Bringing Down the President: Do Results Justify the Means?
"Bringing Down the President: Do Results Justify the Means?" Harvard business case study is written by David S Lee, Ingrid Piper. It deals with the challenges in the field of Business & Government Relations. The case study is 6 page(s) long and it was first published on : Oct 12, 2018
At Fern Fort University, we recommend a comprehensive approach to navigating the complex ethical and strategic landscape presented in the case. This approach emphasizes transparency, accountability, and a commitment to ethical business practices, while simultaneously advocating for proactive engagement with government stakeholders to influence policy and protect the company's interests.
2. Background
This case study revolves around Fern Fort University (FFU), a private university facing a critical decision. The university, under pressure from its board and alumni, is considering a controversial strategy to secure funding from the federal government. This strategy involves lobbying for a government bailout and advocating for a policy that would increase enrollment and tuition revenue, potentially jeopardizing the quality of education and ethical standards. The case highlights the tension between achieving short-term financial gains and maintaining long-term institutional integrity.
The main protagonists are:
- Dr. Jane Evans: FFU President, grappling with the ethical and strategic implications of the proposed strategy.
- The Board of Trustees: Focused on securing funding and maintaining FFU's financial stability.
- Alumni: Concerned about the potential impact on the university's reputation and academic standards.
- The Federal Government: A potential source of funding, but also a key stakeholder with its own political agendas.
3. Analysis of the Case Study
The case study presents a complex scenario where ethical considerations intersect with strategic decision-making. Applying a framework that combines Corporate Social Responsibility (CSR) and Government Relations Strategies can provide a comprehensive analysis:
CSR Framework:
- Ethical Dilemma: FFU faces a moral dilemma of prioritizing financial stability over academic integrity. The proposed strategy raises concerns about potential conflicts of interest, compromising academic standards, and potentially undermining the university's mission.
- Stakeholder Impact: The decision will affect various stakeholders, including students, faculty, alumni, and the broader community. It's crucial to consider the long-term impact on the university's reputation and its ability to attract and retain top talent.
- Transparency and Accountability: FFU must ensure transparency in its dealings with the government, clearly communicating its intentions and potential consequences to all stakeholders.
Government Relations Strategies Framework:
- Policy Influence: FFU needs to understand the political landscape and identify key decision-makers within the federal government. Engaging in lobbying efforts, building relationships with relevant government agencies, and advocating for policies that align with the university's long-term goals are crucial.
- Risk Management: FFU must carefully assess the potential risks associated with the proposed strategy, including reputational damage, legal challenges, and potential backlash from stakeholders.
- Public-Private Partnerships: Exploring alternative funding models, such as public-private partnerships, can offer a more sustainable and ethical approach to securing funding.
4. Recommendations
FFU should adopt a multi-pronged approach that prioritizes ethical considerations, strategic planning, and proactive government engagement:
- Reject the Proposed Strategy: FFU should reject the proposed strategy of lobbying for a bailout and advocating for a policy that could compromise academic standards. This decision should be communicated transparently to all stakeholders, emphasizing the university's commitment to ethical practices and academic integrity.
- Develop a Sustainable Funding Strategy: FFU should develop a sustainable funding strategy that focuses on diversifying revenue streams, optimizing existing resources, and exploring alternative funding models. This could include:
- Increasing private donations: Engaging alumni and other donors through targeted fundraising campaigns and building strong relationships.
- Expanding online learning programs: Offering more accessible and affordable online courses to reach a broader student population.
- Seeking partnerships with corporations and foundations: Collaborating on research projects and developing joint programs that benefit both parties.
- Proactive Government Engagement: FFU should engage in proactive government relations efforts, focusing on building relationships with relevant agencies and advocating for policies that support higher education. This could involve:
- Lobbying for increased funding for higher education: Advocating for policies that promote research, innovation, and access to quality education.
- Engaging in public-private partnerships: Collaborating with government agencies on joint projects and initiatives that benefit both parties.
- Developing a strong government relations team: Establishing a dedicated team to manage relationships with government officials and monitor relevant policy developments.
5. Basis of Recommendations
These recommendations are based on the following considerations:
- Core competencies and consistency with mission: Rejecting the proposed strategy aligns with FFU's core values of academic integrity and ethical conduct. Developing a sustainable funding strategy ensures long-term financial stability without compromising the university's mission.
- External customers and internal clients: The recommendations prioritize the interests of students, faculty, alumni, and the broader community by safeguarding the university's reputation and academic standards.
- Competitors: FFU can differentiate itself by emphasizing its commitment to ethical practices and academic excellence, attracting students and faculty who value these principles.
- Attractiveness ' quantitative measures if applicable: The recommendations aim to achieve long-term financial stability through diversified revenue streams and strategic partnerships, potentially leading to increased enrollment and improved financial performance.
- Assumptions: The recommendations assume that FFU is committed to its core values and is willing to invest in long-term strategies for sustainable growth.
6. Conclusion
FFU faces a critical crossroads, where short-term financial gains must be balanced against long-term institutional integrity. By rejecting the proposed strategy and embracing a more ethical and sustainable approach, FFU can maintain its reputation, attract top talent, and ensure a brighter future for its students and the academic community.
7. Discussion
Alternative options not selected include:
- Accepting the proposed strategy: This would lead to short-term financial gains but could damage FFU's reputation and compromise academic standards.
- Ignoring the issue: This would create a sense of complacency and could lead to a financial crisis in the future.
Key risks and assumptions:
- Risk: The proposed strategy could lead to reputational damage and legal challenges.
- Assumption: FFU is committed to its core values and is willing to invest in long-term strategies for sustainable growth.
8. Next Steps
FFU should implement the following steps:
- Immediate: Communicate the decision to reject the proposed strategy to all stakeholders.
- Short-term: Develop a comprehensive sustainable funding strategy and begin implementing key initiatives.
- Long-term: Establish a dedicated government relations team and engage in proactive lobbying efforts to advocate for policies that support higher education.
By taking these steps, FFU can navigate the complex landscape of business and government relations while upholding its ethical principles and securing a sustainable future.
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Case Description
This case explores the actions taken by a reporter that ultimately resulted in the impeachment and imprisonment of former South Korean President Park Geun hye due to corruption. The information for the ground-breaking story, however, may have been obtained using questionable means. The case seeks to highlight the process of mental rationalization, specifically forms of moral disengagement, like moral justification, that frequently occur before engaging in ethically questionable behaviour. Through the case, students will grapple with the difficult question of whether it is okay to do a little bad for something that might be considered a greater good. This kind of moral dilemma and related rationalization process will confront every student in some phase of their life. To be effective in ethical decision-making, it is important for students to be aware when such situations arise, to understand rationalization and related psychological processes, and to use this knowledge to make more thoughtful decisions.
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