Green Plains VRIO / VRIN Analysis | Assignment Help

What is VRIO / VRIN Analysis ?

VRIO stands for – Value of the resource, Rareness of the resource, Imitation Risk, and Organizational Competence.

VRIO is a resource focused strategic analysis tool. To build a sustainable competitive advantage the resources that –casename— needs to be valuable, rare, and difficult to imitate. Secondly the –casename— needs to possess capabilities, organizational structure, and culture to optimize the available resources usage. VRIO analysis can help organizations such as Green Plains to do better resource allocation and build a defensible value and supply chain.

Order a Green Plains VRIO / VRIN Analysis now

What is a Valuable Resource for Green Plains? Defining Valuable in VRIO

A resource or capability is considered valuable for Green Plains , if it allows the Green Plains to exploit opportunities or negate threats emerging out of both the micro business environment and the macro environment. If a resource does not allow Green Plains to minimize threats or exploit opportunities, than it doesn't contribute signficantly to building a sustainable competitive advantage for Green Plains.

What are Rare Resources for Green Plains? Defining Rare in VRIO

In an industry that Green Plains operates in, valuable resources are held by number of competitors. So valuable resources themselves don’t provide a sustainable competitive advantage. Green Plains require rare resources to compete in the industry. If Green Plains don’t have rare resources that are required to succeed in the industry then Green Plains won’t be able to compete successfully in the marketplace. Secondly holding rare resources can provide Green Plains competitive advantage against players that don’t have those rare resources. HBR Case Study Solution

What is a Inimitable (Difficult to Immitate) Resource for Green Plains? Defining Inimitable in VRIO

A valuable and rare resource can provide a competitive advantage to Green Plains for certain period of time as all the competitors are going to try to imitate or replicate that resource. A sustained competitive advantage emerges, if the resource is difficult to imitate by the competitors. Green Plains can create inmitability by innovating on the product side, reducing pain points on service delivery, and having an effective post sales servicing strategy. Check out the SWOT analysis of Green Plains

What is a Organization for Green Plains? Defining Organization in VRIO

Even if the Green Plains has all the valuable resources that are both rare and difficult to imitate, it won’t automatically result into a sustainable competitive advantage. The key to build the sustainable competitive advantage is to have organizational capabilities, expertise, and structure to exploit the resources. If Green Plains is not organized based on its strengths then it won’t able to exploit all the resources that it possesses.

Resources	Value	Rare	Imitation	Organization	Competitive Advantage
Sales Force and Channel Management of Green Plains	Yes	No	Can be imitated by competitors	Still there is lot of potential to utilize the excellent sales force	Can provide Green Plains sustainable competitive advantage. Potential is certainly there.
Successful Implementation of Digital Strategy at Green Plains	Yes, without a comprehensive digital strategy it is extremely difficult to compete	No, as most of the firms are investing into digitalizing operations	Can be imitated by competitors	One of the leading player in the industry	Digital strategy has become critical in the industry but it can't provide sustainable competitive advantage to
Brand Positioning of Green Plains in Comparison to the Competitors	Yes	No	Can be imitated by competitors but it will require big marketing budget	Yes, the firm has positioned its brands based on consumer behavior	Temporary Competitive Advantage
Opportunities in the Adjacent Industries that Green Plains can exploit & New Resources Required to Enter those Industries	Can be valuable as they will create new revenue streams	No	Can be imitated by competitors	All the capabilities of the organization are not fully utilized yet	Has potential
Ability to Attract Talent in Various Local & Global Markets	Yes, Green Plains strategy is built on successful innovation and localization of products	Yes, as talent is critical to firm's growth	Difficult to imitate for the current competitors of Green Plains	To a large extent yes	Providing Strong Competitive Advantage
Alignment of Activities with Green Plains Corporate Strategy	Yes	No	Each of the firm has its own strategy	Yes, company has organizational skills to extract the maximum out of it.	Still lots of potential to build on it
Financial Resources of Green Plains	Yes	No	Financial instruments and market liquidity are available to all the nearest competitors	Green Plains has reasonably sound financial position	Green Plains has relatively sustainable Competitive Advantage
Track Record of Leadership Team at Green Plains	Yes	Yes	Can't be imitated by competitors	Yes	Providing Strong Competitive Advantage
Opportunities in the E-Commerce Space for Green Plains - using Present IT Capabilities	Yes, the e-commerce space is rapidly growing and Green Plains can exploit the emerging opportunities	No, most of the competitors are investing in IT to enter the space	The AI and inhouse analytics can be difficult to imitate	It is just the start for the organization	In the long run it can provide sustainable competitive advantage
Access to Cheap Capital for Green Plains	Yes, as a leading player in the industry and current macro economic conditions, Green Plains has access to cheap capital	No	Can be imitated by the competitors of Green Plains	Not been totally exploited	Not significant in creating competitive advantage
Access to Critical Raw Material for Successful Execution	Yes	Yes, as other competitors have to come to terms with Green Plains dominant market position	Can be imitated by competitors	Yes	Providing Sustainable Competitive Advantage
Opportunities for Brand Extensions for Green Plains products	Yes, new niches are emerging in the market	No, as most of the competitors are also targeting those niches	Yes can be imitated by the competitors	Brand extensions will require higher marketing budget	Temporary Competitive Advantage
Track Record of Project Execution	Yes, especially in an industry where there are frequent cost overun	Yes, especially in the segment that Green Plains operates in	No, none of the competitors so far has able to imitate this expertise	Yes, Green Plains is successful at it	Providing Strong Competitive Advantage
Pricing Strategies of Green Plains	Yes, Green Plains has sound pricing strategies	No	Pricing strategies are regularly imitated in the industry	Yes, firm has a pricing analytics engine	It can only provide Green Plains with a Temporary Competitive Advantage

Green Plains SWOT Analysis, SWOT Matrix, Weighted SWOT Case Study Solution & Analysis

Books and References

Ahir Gopaldas and Anton Siebert (2022 July August) "What You’re Getting Wrong About Customer Journeys", Harvard Business Review , 92
Linda A. Hill, Emily Tedards, and Taran Swan (2021) "Drive Innovation with Better Decision-Making", Harvard Business Review 86
Dyer, J. H., & Hatch, N. (2004). Using Supplier Networks to Learn Faster. Sloan Management Review, 45(3), 57–63
Barney, J. B. (1991). Firm resources and sustained competitive advantage. Journal of Management, 17, 99–120
Dyer, J. H., Kale, P., & Singh, H. (2004, July–August). When to ally and when to acquire. Harvard Business Review, 109–115