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Regal Entertainment Group VRIO / VRIN Analysis | Assignment Help
What is VRIO / VRIN Analysis ?
VRIO stands for – Value of the resource, Rareness of the resource, Imitation Risk, and Organizational Competence.
VRIO is a resource focused strategic analysis tool.
To build a sustainable competitive advantage the resources that –casename— needs to be valuable, rare, and difficult to imitate. Secondly the –casename— needs to possess capabilities, organizational structure, and culture to optimize the available resources usage. VRIO analysis can help organizations such as Regal Entertainment Group to do better resource allocation and build a defensible value and supply chain.
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What is a Valuable Resource for Regal Entertainment Group? Defining Valuable in VRIO
A resource or capability is considered valuable for Regal Entertainment Group , if it allows the
Regal Entertainment Group to exploit opportunities or negate threats
emerging out of both the micro business environment and the macro environment. If a resource does not allow Regal Entertainment Group to minimize threats or exploit opportunities, than it doesn't contribute signficantly to building a sustainable competitive advantage for Regal Entertainment Group.
What are Rare Resources for Regal Entertainment Group? Defining Rare in VRIO
In an industry that Regal Entertainment Group operates in, valuable resources are held by number of competitors. So valuable resources themselves don’t provide a sustainable competitive advantage. Regal Entertainment Group require rare resources to compete in the industry. If Regal Entertainment Group don’t have rare resources that are required to succeed in the industry then Regal Entertainment Group won’t be able to compete successfully in the marketplace. Secondly holding rare resources can provide Regal Entertainment Group competitive advantage against players that don’t have those rare resources. HBR Case Study Solution
What is a Inimitable (Difficult to Immitate) Resource for Regal Entertainment Group? Defining Inimitable in VRIO
A valuable and rare resource can provide a competitive advantage to Regal Entertainment Group for certain period of time as all the competitors are going to try to imitate or replicate that resource. A sustained competitive advantage emerges, if the resource is difficult to imitate by the competitors. Regal Entertainment Group can create inmitability by innovating on the product side, reducing pain points on service delivery, and having an effective post sales servicing strategy.
Check out the SWOT analysis of Regal Entertainment Group
What is a Organization for Regal Entertainment Group? Defining Organization in VRIO
Even if the Regal Entertainment Group has all the valuable resources that are both rare and difficult to imitate, it won’t automatically result into a sustainable competitive advantage. The key to build the sustainable competitive advantage is to have organizational capabilities, expertise, and structure to exploit the resources. If Regal Entertainment Group is not organized based on its strengths then it won’t able to exploit all the resources that it possesses.
Resources | Value | Rare | Imitation | Organization | Competitive Advantage |
---|---|---|---|---|---|
Vision of the Leadership for Next Set of Challenges | Yes | No | Can't be imitated by competitors of Regal Entertainment Group | Not based on information provided in the case | Can Lead to Strong Competitive Advantage |
Position among Retailers and Wholesalers – Regal Entertainment Group retail strategy | Yes, Regal Entertainment Group has strong relationship with retailers and wholesalers | Yes, Regal Entertainment Group has dedicated channel partners | Difficult to imitate though not impossible | Yes, over the years company has used it successfully | Sustainable Competitive Advantage |
Alignment of Activities with Regal Entertainment Group Corporate Strategy | Yes | No | Each of the firm has its own strategy | Yes, company has organizational skills to extract the maximum out of it. | Still lots of potential to build on it |
Opportunities in the Adjacent Industries that Regal Entertainment Group can exploit & New Resources Required to Enter those Industries | Can be valuable as they will create new revenue streams | No | Can be imitated by competitors | All the capabilities of the organization are not fully utilized yet | Has potential |
Talent to Manage Regulatory and Legal Obligations | Yes | No | Can be imitated by competitors | Yes | Not critical factor |
Successful Implementation of Digital Strategy at Regal Entertainment Group | Yes, without a comprehensive digital strategy it is extremely difficult to compete | No, as most of the firms are investing into digitalizing operations | Can be imitated by competitors | One of the leading player in the industry | Digital strategy has become critical in the industry but it can't provide sustainable competitive advantage to |
Opportunities in the E-Commerce Space for Regal Entertainment Group - using Present IT Capabilities | Yes, the e-commerce space is rapidly growing and Regal Entertainment Group can exploit the emerging opportunities | No, most of the competitors are investing in IT to enter the space | The AI and inhouse analytics can be difficult to imitate | It is just the start for the organization | In the long run it can provide sustainable competitive advantage |
Opportunities for Brand Extensions for Regal Entertainment Group products | Yes, new niches are emerging in the market | No, as most of the competitors are also targeting those niches | Yes can be imitated by the competitors | Brand extensions will require higher marketing budget | Temporary Competitive Advantage |
Sales Force and Channel Management of Regal Entertainment Group | Yes | No | Can be imitated by competitors | Still there is lot of potential to utilize the excellent sales force | Can provide Regal Entertainment Group sustainable competitive advantage. Potential is certainly there. |
Marketing Expertise within Regal Entertainment Group | Yes, firms are competing based on differentiation in the industry | No, as most of the competitors also have good marketing departments and expertise | Pricing strategies of Regal Entertainment Group are often matched by competitors | Yes, Regal Entertainment Group is leveraging both its inhouse marketing department and external expertise | Temporary Competitive Advantage |
Brand awareness of Regal Entertainment Group products and services | Yes, the brand awareness of Regal Entertainment Group products are high | Yes, Regal Entertainment Group has one of the leading brand in the industry | No | Regal Entertainment Group has utilized its leading brand position in various segments | Sustainable Competitive Advantage |
Financial Resources of Regal Entertainment Group | Yes | No | Financial instruments and market liquidity are available to all the nearest competitors | Regal Entertainment Group has reasonably sound financial position | Regal Entertainment Group has relatively sustainable Competitive Advantage |
Ability to Attract Talent in Various Local & Global Markets | Yes, Regal Entertainment Group strategy is built on successful innovation and localization of products | Yes, as talent is critical to firm's growth | Difficult to imitate for the current competitors of Regal Entertainment Group | To a large extent yes | Providing Strong Competitive Advantage |
Brand Positioning of Regal Entertainment Group in Comparison to the Competitors | Yes | No | Can be imitated by competitors but it will require big marketing budget | Yes, the firm has positioned its brands based on consumer behavior | Temporary Competitive Advantage |
Regal Entertainment Group SWOT Analysis, SWOT Matrix, Weighted SWOT Case Study Solution & Analysis
Books and References
Ahir Gopaldas and Anton Siebert (2022 July August) "What You’re Getting Wrong About Customer Journeys",
Harvard Business Review , 92
Linda A. Hill, Emily Tedards, and Taran Swan (2021) "Drive Innovation with Better Decision-Making", Harvard Business Review 86
Dyer, J. H., & Hatch, N. (2004). Using Supplier Networks to Learn Faster. Sloan Management Review, 45(3), 57–63
Barney, J. B. (1991). Firm resources and sustained competitive advantage. Journal of Management, 17, 99–120
Dyer, J. H., Kale, P., & Singh, H. (2004, July–August). When to ally and when to acquire. Harvard Business Review, 109–115
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