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Dish Networks VRIO / VRIN Analysis | Assignment Help
What is VRIO / VRIN Analysis ?
VRIO stands for – Value of the resource, Rareness of the resource, Imitation Risk, and Organizational Competence.
VRIO is a resource focused strategic analysis tool.
To build a sustainable competitive advantage the resources that –casename— needs to be valuable, rare, and difficult to imitate. Secondly the –casename— needs to possess capabilities, organizational structure, and culture to optimize the available resources usage. VRIO analysis can help organizations such as Dish Networks to do better resource allocation and build a defensible value and supply chain.
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What is a Valuable Resource for Dish Networks? Defining Valuable in VRIO
A resource or capability is considered valuable for Dish Networks , if it allows the
Dish Networks to exploit opportunities or negate threats
emerging out of both the micro business environment and the macro environment. If a resource does not allow Dish Networks to minimize threats or exploit opportunities, than it doesn't contribute signficantly to building a sustainable competitive advantage for Dish Networks.
What are Rare Resources for Dish Networks? Defining Rare in VRIO
In an industry that Dish Networks operates in, valuable resources are held by number of competitors. So valuable resources themselves don’t provide a sustainable competitive advantage. Dish Networks require rare resources to compete in the industry. If Dish Networks don’t have rare resources that are required to succeed in the industry then Dish Networks won’t be able to compete successfully in the marketplace. Secondly holding rare resources can provide Dish Networks competitive advantage against players that don’t have those rare resources. HBR Case Study Solution
What is a Inimitable (Difficult to Immitate) Resource for Dish Networks? Defining Inimitable in VRIO
A valuable and rare resource can provide a competitive advantage to Dish Networks for certain period of time as all the competitors are going to try to imitate or replicate that resource. A sustained competitive advantage emerges, if the resource is difficult to imitate by the competitors. Dish Networks can create inmitability by innovating on the product side, reducing pain points on service delivery, and having an effective post sales servicing strategy.
Check out the SWOT analysis of Dish Networks
What is a Organization for Dish Networks? Defining Organization in VRIO
Even if the Dish Networks has all the valuable resources that are both rare and difficult to imitate, it won’t automatically result into a sustainable competitive advantage. The key to build the sustainable competitive advantage is to have organizational capabilities, expertise, and structure to exploit the resources. If Dish Networks is not organized based on its strengths then it won’t able to exploit all the resources that it possesses.
Resources | Value | Rare | Imitation | Organization | Competitive Advantage |
---|---|---|---|---|---|
Brand Positioning of Dish Networks in Comparison to the Competitors | Yes | No | Can be imitated by competitors but it will require big marketing budget | Yes, the firm has positioned its brands based on consumer behavior | Temporary Competitive Advantage |
Access to Cheap Capital for Dish Networks | Yes, as a leading player in the industry and current macro economic conditions, Dish Networks has access to cheap capital | No | Can be imitated by the competitors of Dish Networks | Not been totally exploited | Not significant in creating competitive advantage |
Product Portfolio and Synergy among Various Product Lines of Dish Networks | Yes, it is valuable in the industry given the various segmentations & consumer preferences. | Most of the competitors are trying to enter the lucrative segments | Can be imitated by the competitors | The firm has used it to good effect, details can be found in case exhibit | Provide short term competitive advantage but requires constant innovation to sustain |
Opportunities in the E-Commerce Space for Dish Networks - using Present IT Capabilities | Yes, the e-commerce space is rapidly growing and Dish Networks can exploit the emerging opportunities | No, most of the competitors are investing in IT to enter the space | The AI and inhouse analytics can be difficult to imitate | It is just the start for the organization | In the long run it can provide sustainable competitive advantage |
Track Record of Project Execution | Yes, especially in an industry where there are frequent cost overun | Yes, especially in the segment that Dish Networks operates in | No, none of the competitors so far has able to imitate this expertise | Yes, Dish Networks is successful at it | Providing Strong Competitive Advantage |
Talent to Manage Regulatory and Legal Obligations | Yes | No | Can be imitated by competitors | Yes | Not critical factor |
Position among Retailers and Wholesalers – Dish Networks retail strategy | Yes, Dish Networks has strong relationship with retailers and wholesalers | Yes, Dish Networks has dedicated channel partners | Difficult to imitate though not impossible | Yes, over the years company has used it successfully | Sustainable Competitive Advantage |
Supply Chain Network Flexibility of Dish Networks | Yes | Yes | Near competitors also have flexible supply chain and share some of the suppliers | Fully utilized by Dish Networks organizational structure and capabilities | Keeps the business running |
Global and Local Presence of Dish Networks | Yes, as it diversify the revenue streams and isolate company's balance sheet from economic cycles | Yes | Can be imitated by competitors of Dish Networks but at a relatively high cost | Yes, it is one of the most diversified companies in its industry | Providing Strong Competitive Advantage |
Dish Networks Customer Network and Loyalty | Yes, 23% of the customers contribute to more than 84% of the sales revenue | Yes, firm has invested to build a strong customer loyalty | Has been tried by competitors but none of them are as successful as Dish Networks | Dish Networks is leveraging the customer loyalty to good effect | Provide Dish Networks medium term competitive advantage |
Alignment of Activities with Dish Networks Corporate Strategy | Yes | No | Each of the firm has its own strategy | Yes, company has organizational skills to extract the maximum out of it. | Still lots of potential to build on it |
Successful Implementation of Digital Strategy at Dish Networks | Yes, without a comprehensive digital strategy it is extremely difficult to compete | No, as most of the firms are investing into digitalizing operations | Can be imitated by competitors | One of the leading player in the industry | Digital strategy has become critical in the industry but it can't provide sustainable competitive advantage to |
Customer Community of Dish Networks | Yes, as customers are co-creating products | Yes, the Dish Networks has able to build a special relationship with its customers | It is very difficult for Dish Networks competitors to imitate the culture and community dedication | Going by the data, there is still a lot of upside in building on Dish Networks customers community ecosystem | Providing Strong Competitive Advantage |
Intellectual Property Rights, Copyrights, and Trademarks | Yes, they are extremely valuable for Dish Networks to thwart competition | Yes, IPR and other rights are rare and competition of Dish Networks will find it extremely difficult to copy | Risk of imitation is low but given the margins in the industry disruption chances are high | So far the firm has not utilized the full extent of its IPR & other properties | Providing Strong Competitive Advantage |
Dish Networks SWOT Analysis, SWOT Matrix, Weighted SWOT Case Study Solution & Analysis
Books and References
Ahir Gopaldas and Anton Siebert (2022 July August) "What You’re Getting Wrong About Customer Journeys",
Harvard Business Review , 92
Linda A. Hill, Emily Tedards, and Taran Swan (2021) "Drive Innovation with Better Decision-Making", Harvard Business Review 86
Dyer, J. H., & Hatch, N. (2004). Using Supplier Networks to Learn Faster. Sloan Management Review, 45(3), 57–63
Barney, J. B. (1991). Firm resources and sustained competitive advantage. Journal of Management, 17, 99–120
Dyer, J. H., Kale, P., & Singh, H. (2004, July–August). When to ally and when to acquire. Harvard Business Review, 109–115
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