Shinhan Financial Group VRIO / VRIN Analysis | Assignment Help

What is VRIO / VRIN Analysis ?

VRIO stands for – Value of the resource, Rareness of the resource, Imitation Risk, and Organizational Competence.

VRIO is a resource focused strategic analysis tool. To build a sustainable competitive advantage the resources that –casename— needs to be valuable, rare, and difficult to imitate. Secondly the –casename— needs to possess capabilities, organizational structure, and culture to optimize the available resources usage. VRIO analysis can help organizations such as Shinhan Financial Group to do better resource allocation and build a defensible value and supply chain.

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What is a Valuable Resource for Shinhan Financial Group? Defining Valuable in VRIO

A resource or capability is considered valuable for Shinhan Financial Group , if it allows the Shinhan Financial Group to exploit opportunities or negate threats emerging out of both the micro business environment and the macro environment. If a resource does not allow Shinhan Financial Group to minimize threats or exploit opportunities, than it doesn't contribute signficantly to building a sustainable competitive advantage for Shinhan Financial Group.

What are Rare Resources for Shinhan Financial Group? Defining Rare in VRIO

In an industry that Shinhan Financial Group operates in, valuable resources are held by number of competitors. So valuable resources themselves don’t provide a sustainable competitive advantage. Shinhan Financial Group require rare resources to compete in the industry. If Shinhan Financial Group don’t have rare resources that are required to succeed in the industry then Shinhan Financial Group won’t be able to compete successfully in the marketplace. Secondly holding rare resources can provide Shinhan Financial Group competitive advantage against players that don’t have those rare resources. HBR Case Study Solution

What is a Inimitable (Difficult to Immitate) Resource for Shinhan Financial Group? Defining Inimitable in VRIO

A valuable and rare resource can provide a competitive advantage to Shinhan Financial Group for certain period of time as all the competitors are going to try to imitate or replicate that resource. A sustained competitive advantage emerges, if the resource is difficult to imitate by the competitors. Shinhan Financial Group can create inmitability by innovating on the product side, reducing pain points on service delivery, and having an effective post sales servicing strategy. Check out the SWOT analysis of Shinhan Financial Group

What is a Organization for Shinhan Financial Group? Defining Organization in VRIO

Even if the Shinhan Financial Group has all the valuable resources that are both rare and difficult to imitate, it won’t automatically result into a sustainable competitive advantage. The key to build the sustainable competitive advantage is to have organizational capabilities, expertise, and structure to exploit the resources. If Shinhan Financial Group is not organized based on its strengths then it won’t able to exploit all the resources that it possesses.

Resources	Value	Rare	Imitation	Organization	Competitive Advantage
Customer Community of Shinhan Financial Group	Yes, as customers are co-creating products	Yes, the Shinhan Financial Group has able to build a special relationship with its customers	It is very difficult for Shinhan Financial Group competitors to imitate the culture and community dedication	Going by the data, there is still a lot of upside in building on Shinhan Financial Group customers community ecosystem	Providing Strong Competitive Advantage
Marketing Expertise within Shinhan Financial Group	Yes, firms are competing based on differentiation in the industry	No, as most of the competitors also have good marketing departments and expertise	Pricing strategies of Shinhan Financial Group are often matched by competitors	Yes, Shinhan Financial Group is leveraging both its inhouse marketing department and external expertise	Temporary Competitive Advantage
Ability to Attract Talent in Various Local & Global Markets	Yes, Shinhan Financial Group strategy is built on successful innovation and localization of products	Yes, as talent is critical to firm's growth	Difficult to imitate for the current competitors of Shinhan Financial Group	To a large extent yes	Providing Strong Competitive Advantage
Position among Retailers and Wholesalers – Shinhan Financial Group retail strategy	Yes, Shinhan Financial Group has strong relationship with retailers and wholesalers	Yes, Shinhan Financial Group has dedicated channel partners	Difficult to imitate though not impossible	Yes, over the years company has used it successfully	Sustainable Competitive Advantage
Shinhan Financial Group Customer Network and Loyalty	Yes, 23% of the customers contribute to more than 84% of the sales revenue	Yes, firm has invested to build a strong customer loyalty	Has been tried by competitors but none of them are as successful as Shinhan Financial Group	Shinhan Financial Group is leveraging the customer loyalty to good effect	Provide Shinhan Financial Group medium term competitive advantage
Successful Implementation of Digital Strategy at Shinhan Financial Group	Yes, without a comprehensive digital strategy it is extremely difficult to compete	No, as most of the firms are investing into digitalizing operations	Can be imitated by competitors	One of the leading player in the industry	Digital strategy has become critical in the industry but it can't provide sustainable competitive advantage to
Financial Resources of Shinhan Financial Group	Yes	No	Financial instruments and market liquidity are available to all the nearest competitors	Shinhan Financial Group has reasonably sound financial position	Shinhan Financial Group has relatively sustainable Competitive Advantage
Access to Critical Raw Material for Successful Execution	Yes	Yes, as other competitors have to come to terms with Shinhan Financial Group dominant market position	Can be imitated by competitors	Yes	Providing Sustainable Competitive Advantage
Opportunities in the Adjacent Industries that Shinhan Financial Group can exploit & New Resources Required to Enter those Industries	Can be valuable as they will create new revenue streams	No	Can be imitated by competitors	All the capabilities of the organization are not fully utilized yet	Has potential
Supply Chain Network Flexibility of Shinhan Financial Group	Yes	Yes	Near competitors also have flexible supply chain and share some of the suppliers	Fully utilized by Shinhan Financial Group organizational structure and capabilities	Keeps the business running
Distribution and Logistics Costs Competitiveness	Yes, as it helps Shinhan Financial Group in delivering lower costs	No	Can be imitated by competitors of Shinhan Financial Group but it is difficult	Yes	Medium to Long Term Competitive Advantage
Global and Local Presence of Shinhan Financial Group	Yes, as it diversify the revenue streams and isolate company's balance sheet from economic cycles	Yes	Can be imitated by competitors of Shinhan Financial Group but at a relatively high cost	Yes, it is one of the most diversified companies in its industry	Providing Strong Competitive Advantage
Talent to Manage Regulatory and Legal Obligations	Yes	No	Can be imitated by competitors	Yes	Not critical factor
Opportunities in the E-Commerce Space for Shinhan Financial Group - using Present IT Capabilities	Yes, the e-commerce space is rapidly growing and Shinhan Financial Group can exploit the emerging opportunities	No, most of the competitors are investing in IT to enter the space	The AI and inhouse analytics can be difficult to imitate	It is just the start for the organization	In the long run it can provide sustainable competitive advantage

Shinhan Financial Group SWOT Analysis, SWOT Matrix, Weighted SWOT Case Study Solution & Analysis

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Books and References

Ahir Gopaldas and Anton Siebert (2022 July August) "What You’re Getting Wrong About Customer Journeys", Harvard Business Review , 92
Linda A. Hill, Emily Tedards, and Taran Swan (2021) "Drive Innovation with Better Decision-Making", Harvard Business Review 86
Dyer, J. H., & Hatch, N. (2004). Using Supplier Networks to Learn Faster. Sloan Management Review, 45(3), 57–63
Barney, J. B. (1991). Firm resources and sustained competitive advantage. Journal of Management, 17, 99–120
Dyer, J. H., Kale, P., & Singh, H. (2004, July–August). When to ally and when to acquire. Harvard Business Review, 109–115

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