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Platform Specialty Products VRIO / VRIN Analysis | Assignment Help
What is VRIO / VRIN Analysis ?
VRIO stands for – Value of the resource, Rareness of the resource, Imitation Risk, and Organizational Competence.
VRIO is a resource focused strategic analysis tool.
To build a sustainable competitive advantage the resources that –casename— needs to be valuable, rare, and difficult to imitate. Secondly the –casename— needs to possess capabilities, organizational structure, and culture to optimize the available resources usage. VRIO analysis can help organizations such as Platform Specialty Products to do better resource allocation and build a defensible value and supply chain.
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What is a Valuable Resource for Platform Specialty Products? Defining Valuable in VRIO
A resource or capability is considered valuable for Platform Specialty Products , if it allows the
Platform Specialty Products to exploit opportunities or negate threats
emerging out of both the micro business environment and the macro environment. If a resource does not allow Platform Specialty Products to minimize threats or exploit opportunities, than it doesn't contribute signficantly to building a sustainable competitive advantage for Platform Specialty Products.
What are Rare Resources for Platform Specialty Products? Defining Rare in VRIO
In an industry that Platform Specialty Products operates in, valuable resources are held by number of competitors. So valuable resources themselves don’t provide a sustainable competitive advantage. Platform Specialty Products require rare resources to compete in the industry. If Platform Specialty Products don’t have rare resources that are required to succeed in the industry then Platform Specialty Products won’t be able to compete successfully in the marketplace. Secondly holding rare resources can provide Platform Specialty Products competitive advantage against players that don’t have those rare resources. HBR Case Study Solution
What is a Inimitable (Difficult to Immitate) Resource for Platform Specialty Products? Defining Inimitable in VRIO
A valuable and rare resource can provide a competitive advantage to Platform Specialty Products for certain period of time as all the competitors are going to try to imitate or replicate that resource. A sustained competitive advantage emerges, if the resource is difficult to imitate by the competitors. Platform Specialty Products can create inmitability by innovating on the product side, reducing pain points on service delivery, and having an effective post sales servicing strategy.
Check out the SWOT analysis of Platform Specialty Products
What is a Organization for Platform Specialty Products? Defining Organization in VRIO
Even if the Platform Specialty Products has all the valuable resources that are both rare and difficult to imitate, it won’t automatically result into a sustainable competitive advantage. The key to build the sustainable competitive advantage is to have organizational capabilities, expertise, and structure to exploit the resources. If Platform Specialty Products is not organized based on its strengths then it won’t able to exploit all the resources that it possesses.
Resources | Value | Rare | Imitation | Organization | Competitive Advantage |
---|---|---|---|---|---|
Access to Cheap Capital for Platform Specialty Products | Yes, as a leading player in the industry and current macro economic conditions, Platform Specialty Products has access to cheap capital | No | Can be imitated by the competitors of Platform Specialty Products | Not been totally exploited | Not significant in creating competitive advantage |
Pricing Strategies of Platform Specialty Products | Yes, Platform Specialty Products has sound pricing strategies | No | Pricing strategies are regularly imitated in the industry | Yes, firm has a pricing analytics engine | It can only provide Platform Specialty Products with a Temporary Competitive Advantage |
Opportunities in the Adjacent Industries that Platform Specialty Products can exploit & New Resources Required to Enter those Industries | Can be valuable as they will create new revenue streams | No | Can be imitated by competitors | All the capabilities of the organization are not fully utilized yet | Has potential |
Distribution and Logistics Costs Competitiveness | Yes, as it helps Platform Specialty Products in delivering lower costs | No | Can be imitated by competitors of Platform Specialty Products but it is difficult | Yes | Medium to Long Term Competitive Advantage |
Talent to Manage Regulatory and Legal Obligations | Yes | No | Can be imitated by competitors | Yes | Not critical factor |
Sales Force and Channel Management of Platform Specialty Products | Yes | No | Can be imitated by competitors | Still there is lot of potential to utilize the excellent sales force | Can provide Platform Specialty Products sustainable competitive advantage. Potential is certainly there. |
Customer Community of Platform Specialty Products | Yes, as customers are co-creating products | Yes, the Platform Specialty Products has able to build a special relationship with its customers | It is very difficult for Platform Specialty Products competitors to imitate the culture and community dedication | Going by the data, there is still a lot of upside in building on Platform Specialty Products customers community ecosystem | Providing Strong Competitive Advantage |
Product Portfolio and Synergy among Various Product Lines of Platform Specialty Products | Yes, it is valuable in the industry given the various segmentations & consumer preferences. | Most of the competitors are trying to enter the lucrative segments | Can be imitated by the competitors | The firm has used it to good effect, details can be found in case exhibit | Provide short term competitive advantage but requires constant innovation to sustain |
Ability to Attract Talent in Various Local & Global Markets | Yes, Platform Specialty Products strategy is built on successful innovation and localization of products | Yes, as talent is critical to firm's growth | Difficult to imitate for the current competitors of Platform Specialty Products | To a large extent yes | Providing Strong Competitive Advantage |
Alignment of Activities with Platform Specialty Products Corporate Strategy | Yes | No | Each of the firm has its own strategy | Yes, company has organizational skills to extract the maximum out of it. | Still lots of potential to build on it |
Marketing Expertise within Platform Specialty Products | Yes, firms are competing based on differentiation in the industry | No, as most of the competitors also have good marketing departments and expertise | Pricing strategies of Platform Specialty Products are often matched by competitors | Yes, Platform Specialty Products is leveraging both its inhouse marketing department and external expertise | Temporary Competitive Advantage |
Vision of the Leadership for Next Set of Challenges | Yes | No | Can't be imitated by competitors of Platform Specialty Products | Not based on information provided in the case | Can Lead to Strong Competitive Advantage |
Brand Positioning of Platform Specialty Products in Comparison to the Competitors | Yes | No | Can be imitated by competitors but it will require big marketing budget | Yes, the firm has positioned its brands based on consumer behavior | Temporary Competitive Advantage |
Supply Chain Network Flexibility of Platform Specialty Products | Yes | Yes | Near competitors also have flexible supply chain and share some of the suppliers | Fully utilized by Platform Specialty Products organizational structure and capabilities | Keeps the business running |
Platform Specialty Products SWOT Analysis, SWOT Matrix, Weighted SWOT Case Study Solution & Analysis
Books and References
Ahir Gopaldas and Anton Siebert (2022 July August) "What You’re Getting Wrong About Customer Journeys",
Harvard Business Review , 92
Linda A. Hill, Emily Tedards, and Taran Swan (2021) "Drive Innovation with Better Decision-Making", Harvard Business Review 86
Dyer, J. H., & Hatch, N. (2004). Using Supplier Networks to Learn Faster. Sloan Management Review, 45(3), 57–63
Barney, J. B. (1991). Firm resources and sustained competitive advantage. Journal of Management, 17, 99–120
Dyer, J. H., Kale, P., & Singh, H. (2004, July–August). When to ally and when to acquire. Harvard Business Review, 109–115
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