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Valmont Industries VRIO / VRIN Analysis | Assignment Help
What is VRIO / VRIN Analysis ?
VRIO stands for – Value of the resource, Rareness of the resource, Imitation Risk, and Organizational Competence.
VRIO is a resource focused strategic analysis tool.
To build a sustainable competitive advantage the resources that –casename— needs to be valuable, rare, and difficult to imitate. Secondly the –casename— needs to possess capabilities, organizational structure, and culture to optimize the available resources usage. VRIO analysis can help organizations such as Valmont Industries to do better resource allocation and build a defensible value and supply chain.
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What is a Valuable Resource for Valmont Industries? Defining Valuable in VRIO
A resource or capability is considered valuable for Valmont Industries , if it allows the
Valmont Industries to exploit opportunities or negate threats
emerging out of both the micro business environment and the macro environment. If a resource does not allow Valmont Industries to minimize threats or exploit opportunities, than it doesn't contribute signficantly to building a sustainable competitive advantage for Valmont Industries.
What are Rare Resources for Valmont Industries? Defining Rare in VRIO
In an industry that Valmont Industries operates in, valuable resources are held by number of competitors. So valuable resources themselves don’t provide a sustainable competitive advantage. Valmont Industries require rare resources to compete in the industry. If Valmont Industries don’t have rare resources that are required to succeed in the industry then Valmont Industries won’t be able to compete successfully in the marketplace. Secondly holding rare resources can provide Valmont Industries competitive advantage against players that don’t have those rare resources. HBR Case Study Solution
What is a Inimitable (Difficult to Immitate) Resource for Valmont Industries? Defining Inimitable in VRIO
A valuable and rare resource can provide a competitive advantage to Valmont Industries for certain period of time as all the competitors are going to try to imitate or replicate that resource. A sustained competitive advantage emerges, if the resource is difficult to imitate by the competitors. Valmont Industries can create inmitability by innovating on the product side, reducing pain points on service delivery, and having an effective post sales servicing strategy.
Check out the SWOT analysis of Valmont Industries
What is a Organization for Valmont Industries? Defining Organization in VRIO
Even if the Valmont Industries has all the valuable resources that are both rare and difficult to imitate, it won’t automatically result into a sustainable competitive advantage. The key to build the sustainable competitive advantage is to have organizational capabilities, expertise, and structure to exploit the resources. If Valmont Industries is not organized based on its strengths then it won’t able to exploit all the resources that it possesses.
Resources | Value | Rare | Imitation | Organization | Competitive Advantage |
---|---|---|---|---|---|
Track Record of Project Execution | Yes, especially in an industry where there are frequent cost overun | Yes, especially in the segment that Valmont Industries operates in | No, none of the competitors so far has able to imitate this expertise | Yes, Valmont Industries is successful at it | Providing Strong Competitive Advantage |
Position among Retailers and Wholesalers – Valmont Industries retail strategy | Yes, Valmont Industries has strong relationship with retailers and wholesalers | Yes, Valmont Industries has dedicated channel partners | Difficult to imitate though not impossible | Yes, over the years company has used it successfully | Sustainable Competitive Advantage |
Opportunities in the Adjacent Industries that Valmont Industries can exploit & New Resources Required to Enter those Industries | Can be valuable as they will create new revenue streams | No | Can be imitated by competitors | All the capabilities of the organization are not fully utilized yet | Has potential |
Access to Cheap Capital for Valmont Industries | Yes, as a leading player in the industry and current macro economic conditions, Valmont Industries has access to cheap capital | No | Can be imitated by the competitors of Valmont Industries | Not been totally exploited | Not significant in creating competitive advantage |
Track Record of Leadership Team at Valmont Industries | Yes | Yes | Can't be imitated by competitors | Yes | Providing Strong Competitive Advantage |
Talent to Manage Regulatory and Legal Obligations | Yes | No | Can be imitated by competitors | Yes | Not critical factor |
Brand Positioning of Valmont Industries in Comparison to the Competitors | Yes | No | Can be imitated by competitors but it will require big marketing budget | Yes, the firm has positioned its brands based on consumer behavior | Temporary Competitive Advantage |
Pricing Strategies of Valmont Industries | Yes, Valmont Industries has sound pricing strategies | No | Pricing strategies are regularly imitated in the industry | Yes, firm has a pricing analytics engine | It can only provide Valmont Industries with a Temporary Competitive Advantage |
Ability to Attract Talent in Various Local & Global Markets | Yes, Valmont Industries strategy is built on successful innovation and localization of products | Yes, as talent is critical to firm's growth | Difficult to imitate for the current competitors of Valmont Industries | To a large extent yes | Providing Strong Competitive Advantage |
Brand awareness of Valmont Industries products and services | Yes, the brand awareness of Valmont Industries products are high | Yes, Valmont Industries has one of the leading brand in the industry | No | Valmont Industries has utilized its leading brand position in various segments | Sustainable Competitive Advantage |
Product Portfolio and Synergy among Various Product Lines of Valmont Industries | Yes, it is valuable in the industry given the various segmentations & consumer preferences. | Most of the competitors are trying to enter the lucrative segments | Can be imitated by the competitors | The firm has used it to good effect, details can be found in case exhibit | Provide short term competitive advantage but requires constant innovation to sustain |
Access to Critical Raw Material for Successful Execution | Yes | Yes, as other competitors have to come to terms with Valmont Industries dominant market position | Can be imitated by competitors | Yes | Providing Sustainable Competitive Advantage |
Supply Chain Network Flexibility of Valmont Industries | Yes | Yes | Near competitors also have flexible supply chain and share some of the suppliers | Fully utilized by Valmont Industries organizational structure and capabilities | Keeps the business running |
Successful Implementation of Digital Strategy at Valmont Industries | Yes, without a comprehensive digital strategy it is extremely difficult to compete | No, as most of the firms are investing into digitalizing operations | Can be imitated by competitors | One of the leading player in the industry | Digital strategy has become critical in the industry but it can't provide sustainable competitive advantage to |
Valmont Industries SWOT Analysis, SWOT Matrix, Weighted SWOT Case Study Solution & Analysis
Books and References
Ahir Gopaldas and Anton Siebert (2022 July August) "What You’re Getting Wrong About Customer Journeys",
Harvard Business Review , 92
Linda A. Hill, Emily Tedards, and Taran Swan (2021) "Drive Innovation with Better Decision-Making", Harvard Business Review 86
Dyer, J. H., & Hatch, N. (2004). Using Supplier Networks to Learn Faster. Sloan Management Review, 45(3), 57–63
Barney, J. B. (1991). Firm resources and sustained competitive advantage. Journal of Management, 17, 99–120
Dyer, J. H., Kale, P., & Singh, H. (2004, July–August). When to ally and when to acquire. Harvard Business Review, 109–115
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