Order custom Harvard Business Case Study Analysis & Solution. Starting just $19
Fern Fort University
ANZ VRIO / VRIN Analysis | Assignment Help
What is VRIO / VRIN Analysis ?
VRIO stands for – Value of the resource, Rareness of the resource, Imitation Risk, and Organizational Competence.
VRIO is a resource focused strategic analysis tool.
To build a sustainable competitive advantage the resources that –casename— needs to be valuable, rare, and difficult to imitate. Secondly the –casename— needs to possess capabilities, organizational structure, and culture to optimize the available resources usage. VRIO analysis can help organizations such as ANZ to do better resource allocation and build a defensible value and supply chain.
Order a ANZ VRIO / VRIN Analysis now
What is a Valuable Resource for ANZ? Defining Valuable in VRIO
A resource or capability is considered valuable for ANZ , if it allows the
ANZ to exploit opportunities or negate threats
emerging out of both the micro business environment and the macro environment. If a resource does not allow ANZ to minimize threats or exploit opportunities, than it doesn't contribute signficantly to building a sustainable competitive advantage for ANZ.
What are Rare Resources for ANZ? Defining Rare in VRIO
In an industry that ANZ operates in, valuable resources are held by number of competitors. So valuable resources themselves don’t provide a sustainable competitive advantage. ANZ require rare resources to compete in the industry. If ANZ don’t have rare resources that are required to succeed in the industry then ANZ won’t be able to compete successfully in the marketplace. Secondly holding rare resources can provide ANZ competitive advantage against players that don’t have those rare resources. HBR Case Study Solution
What is a Inimitable (Difficult to Immitate) Resource for ANZ? Defining Inimitable in VRIO
A valuable and rare resource can provide a competitive advantage to ANZ for certain period of time as all the competitors are going to try to imitate or replicate that resource. A sustained competitive advantage emerges, if the resource is difficult to imitate by the competitors. ANZ can create inmitability by innovating on the product side, reducing pain points on service delivery, and having an effective post sales servicing strategy.
Check out the SWOT analysis of ANZ
What is a Organization for ANZ? Defining Organization in VRIO
Even if the ANZ has all the valuable resources that are both rare and difficult to imitate, it won’t automatically result into a sustainable competitive advantage. The key to build the sustainable competitive advantage is to have organizational capabilities, expertise, and structure to exploit the resources. If ANZ is not organized based on its strengths then it won’t able to exploit all the resources that it possesses.
Resources | Value | Rare | Imitation | Organization | Competitive Advantage |
---|---|---|---|---|---|
Track Record of Project Execution | Yes, especially in an industry where there are frequent cost overun | Yes, especially in the segment that ANZ operates in | No, none of the competitors so far has able to imitate this expertise | Yes, ANZ is successful at it | Providing Strong Competitive Advantage |
Marketing Expertise within ANZ | Yes, firms are competing based on differentiation in the industry | No, as most of the competitors also have good marketing departments and expertise | Pricing strategies of ANZ are often matched by competitors | Yes, ANZ is leveraging both its inhouse marketing department and external expertise | Temporary Competitive Advantage |
Supply Chain Network Flexibility of ANZ | Yes | Yes | Near competitors also have flexible supply chain and share some of the suppliers | Fully utilized by ANZ organizational structure and capabilities | Keeps the business running |
Financial Resources of ANZ | Yes | No | Financial instruments and market liquidity are available to all the nearest competitors | ANZ has reasonably sound financial position | ANZ has relatively sustainable Competitive Advantage |
Access to Cheap Capital for ANZ | Yes, as a leading player in the industry and current macro economic conditions, ANZ has access to cheap capital | No | Can be imitated by the competitors of ANZ | Not been totally exploited | Not significant in creating competitive advantage |
Brand awareness of ANZ products and services | Yes, the brand awareness of ANZ products are high | Yes, ANZ has one of the leading brand in the industry | No | ANZ has utilized its leading brand position in various segments | Sustainable Competitive Advantage |
Intellectual Property Rights, Copyrights, and Trademarks | Yes, they are extremely valuable for ANZ to thwart competition | Yes, IPR and other rights are rare and competition of ANZ will find it extremely difficult to copy | Risk of imitation is low but given the margins in the industry disruption chances are high | So far the firm has not utilized the full extent of its IPR & other properties | Providing Strong Competitive Advantage |
Brand Positioning of ANZ in Comparison to the Competitors | Yes | No | Can be imitated by competitors but it will require big marketing budget | Yes, the firm has positioned its brands based on consumer behavior | Temporary Competitive Advantage |
Access to Critical Raw Material for Successful Execution | Yes | Yes, as other competitors have to come to terms with ANZ dominant market position | Can be imitated by competitors | Yes | Providing Sustainable Competitive Advantage |
ANZ Customer Network and Loyalty | Yes, 23% of the customers contribute to more than 84% of the sales revenue | Yes, firm has invested to build a strong customer loyalty | Has been tried by competitors but none of them are as successful as ANZ | ANZ is leveraging the customer loyalty to good effect | Provide ANZ medium term competitive advantage |
Customer Community of ANZ | Yes, as customers are co-creating products | Yes, the ANZ has able to build a special relationship with its customers | It is very difficult for ANZ competitors to imitate the culture and community dedication | Going by the data, there is still a lot of upside in building on ANZ customers community ecosystem | Providing Strong Competitive Advantage |
Sales Force and Channel Management of ANZ | Yes | No | Can be imitated by competitors | Still there is lot of potential to utilize the excellent sales force | Can provide ANZ sustainable competitive advantage. Potential is certainly there. |
Track Record of Leadership Team at ANZ | Yes | Yes | Can't be imitated by competitors | Yes | Providing Strong Competitive Advantage |
Opportunities in the Adjacent Industries that ANZ can exploit & New Resources Required to Enter those Industries | Can be valuable as they will create new revenue streams | No | Can be imitated by competitors | All the capabilities of the organization are not fully utilized yet | Has potential |
ANZ SWOT Analysis, SWOT Matrix, Weighted SWOT Case Study Solution & Analysis
Books and References
Ahir Gopaldas and Anton Siebert (2022 July August) "What You’re Getting Wrong About Customer Journeys",
Harvard Business Review , 92
Linda A. Hill, Emily Tedards, and Taran Swan (2021) "Drive Innovation with Better Decision-Making", Harvard Business Review 86
Dyer, J. H., & Hatch, N. (2004). Using Supplier Networks to Learn Faster. Sloan Management Review, 45(3), 57–63
Barney, J. B. (1991). Firm resources and sustained competitive advantage. Journal of Management, 17, 99–120
Dyer, J. H., Kale, P., & Singh, H. (2004, July–August). When to ally and when to acquire. Harvard Business Review, 109–115
MBA Admission help, MBA Assignment Help, MBA Case Study Help, Online Analytics Live Classes
Order Now
Previous VRIO / VRIN Analysis
- Playstation VRIO / VRIN Analysis
- Renault VRIO / VRIN Analysis
- Herm
s VRIO / VRIN Analysis - Emirates Airlines VRIO / VRIN Analysis
- Woolworths VRIO / VRIN Analysis
Next 5 VRIO / VRIN Analysis
- Rabobank VRIO / VRIN Analysis
- CRRC VRIO / VRIN Analysis
- Scotiabank VRIO / VRIN Analysis
- UNIQLO VRIO / VRIN Analysis
- Credit Suisse VRIO / VRIN Analysis