Order custom Harvard Business Case Study Analysis & Solution. Starting just $19
Fern Fort University
Wolfstrike Rentals Group Limited SWOT Analysis / Matrix
Business Essays, Term Papers & Research Papers
SWOT analysis is a vital strategic planning tool that can be used by Wolfstrike Rentals Group Limited managers to do a situational analysis of the company . It is a useful technique to understand the present Strengths (S), Weakness (W), Opportunities (O) & Threats (T) Wolfstrike Rentals Group Limited is facing in its current business environment.
The Wolfstrike Rentals Group Limited is one of the leading companies in its industry. Wolfstrike Rentals Group Limited maintains its dominant position in market by carefully analyzing and reviewing the SWOT analysis. SWOT analysis an immensenly interactive process and requires effective coordination among various departments within the organization such as – marketing, finance, operations, management information systems and strategic planning.
Order Now - Wolfstrike Rentals Group Limited SWOT Analysis
Check out- Wolfstrike Rentals Group Limited PESTEL / PEST & Environment Analysis
Article continues after advertisement
The SWOT Analysis framework facilitates an organization to identify the internal strategic factors such as -strengths and weaknesses, & external strategic factors such as - opportunities and threats. It leads to a 2X2 matrix – also known as SWOT Matrix.
The Strengths-Weaknesses-Opportunities-Threats (SWOT) Analysis / Matrix helps the managers of the Wolfstrike Rentals Group Limited to develop four types of strategies:
- SO (strengths-opportunities) Strategies
- WO (weaknesses-opportunities) Strategies
- ST (strengths-threats) Strategies
- WT (weaknesses-threats) Strategies
SWOT Matrix Strategies Objective
The core purpose of SWOT matrix is to identify the strategies that a firm can utilize to exploit external opportunities, counter threats, and build on & protect Wolfstrike Rentals Group Limited strengths, and eradicate its weaknesses.
Step by Step Guide to Wolfstrike Rentals Group Limited SWOT Analysis
Strengths of Wolfstrike Rentals Group Limited – Internal Strategic Factors
As one of the leading organizations in its industry, Wolfstrike Rentals Group Limited has numerous strengths that help it to thrive in the market place. These strengths not only help it to protect the market share in existing markets but also help in penetrating new markets. Based on Fern Fort University extensive research – some of the strengths of Wolfstrike Rentals Group Limited are –
Read - Wolfstrike Rentals Group Limited Porter 5 Forces Analysis & Industry Analysis
Article continues after advertisement
- Highly successful at Go To Market strategies for its products.
- Strong dealer community – It has built a culture among distributor & dealers where the dealers not only promote company’s products but also invest in training the sales team to explain to the customer how he/she can extract the maximum benefits out of the products.
- Good Returns on Capital Expenditure – Wolfstrike Rentals Group Limited is relatively successful at execution of new projects and generated good returns on capital expenditure by building new revenue streams.
- High level of customer satisfaction – the company with its dedicated customer relationship management department has able to achieve a high level of customer satisfaction among present customers and good brand equity among the potential customers.
- Highly skilled workforce through successful training and learning programs. Wolfstrike Rentals Group Limited is investing huge resources in training and development of its employees resulting in a workforce that is not only highly skilled but also motivated to achieve more.
- Strong Brand Portfolio – Over the years Wolfstrike Rentals Group Limited has invested in building a strong brand portfolio. The SWOT analysis of Wolfstrike Rentals Group Limited just underlines this fact. This brand portfolio can be extremely useful if the organization wants to expand into new product categories.
- Automation of activities brought consistency of quality to Wolfstrike Rentals Group Limited products and has enabled the company to scale up and scale down based on the demand conditions in the market.
- Successful track record of integrating complimentary firms through mergers & acquisition. It has successfully integrated number of technology companies in the past few years to streamline its operations and to build a reliable supply chain.
Weakness of Wolfstrike Rentals Group Limited – Internal Strategic Factors
Weakness are the areas where Wolfstrike Rentals Group Limited can improve upon. Strategy is about making choices and weakness are the areas where an organization can improve using SWOT analysis and build on its competitive advantage and strategic positioning.
Article continues after advertisement
- Not very good at product demand forecasting leading to higher rate of missed opportunities compare to its competitors. One of the reason why the days inventory is high compare to its competitors is that Wolfstrike Rentals Group Limited is not very good at demand forecasting thus end up keeping higher inventory both in-house and in channel.
- Days inventory is high compare to the competitors – making the company raise more capital to invest in the channel. This can impact the long term growth of Wolfstrike Rentals Group Limited
- High attrition rate in work force – compare to other organizations in the industry Wolfstrike Rentals Group Limited has a higher attrition rate and have to spend a lot more compare to its competitors on training and development of its employees.
- Financial planning is not done properly and efficiently. The current asset ratio and liquid asset ratios suggest that the company can use the cash more efficiently than what it is doing at present.
- There are gaps in the product range sold by the company. This lack of choice can give a new competitor a foothold in the market.
- Organization structure is only compatible with present business model thus limiting expansion in adjacent product segments.
- Limited success outside core business – Even though Wolfstrike Rentals Group Limited is one of the leading organizations in its industry it has faced challenges in moving to other product segments with its present culture.
Opportunities for Wolfstrike Rentals Group Limited – External Strategic Factors
Article continues after advertisement
- Lower inflation rate – The low inflation rate bring more stability in the market, enable credit at lower interest rate to the customers of Wolfstrike Rentals Group Limited.
- New environmental policies – The new opportunities will create a level playing field for all the players in the industry. It represent a great opportunity for Wolfstrike Rentals Group Limited to drive home its advantage in new technology and gain market share in the new product category.
- New customers from online channel – Over the past few years the company has invested vast sum of money into the online platform. This investment has opened new sales channel for Wolfstrike Rentals Group Limited. In the next few years the company can leverage this opportunity by knowing its customer better and serving their needs using big data analytics.
- Economic uptick and increase in customer spending, after years of recession and slow growth rate in the industry, is an opportunity for Wolfstrike Rentals Group Limited to capture new customers and increase its market share.
- The new technology provides an opportunity to Wolfstrike Rentals Group Limited to practices differentiated pricing strategy in the new market. It will enable the firm to maintain its loyal customers with great service and lure new customers through other value oriented propositions.
- Opening up of new markets because of government agreement – the adoption of new technology standard and government free trade agreement has provided Wolfstrike Rentals Group Limited an opportunity to enter a new emerging market.
- Decreasing cost of transportation because of lower shipping prices can also bring down the cost of Wolfstrike Rentals Group Limited’s products thus providing an opportunity to the company - either to boost its profitability or pass on the benefits to the customers to gain market share.
- The market development will lead to dilution of competitor’s advantage and enable Wolfstrike Rentals Group Limited to increase its competitiveness compare to the other competitors.
Threats Wolfstrike Rentals Group Limited Facing - External Strategic Factors
- The demand of the highly profitable products is seasonal in nature and any unlikely event during the peak season may impact the profitability of the company in short to medium term.
- Imitation of the counterfeit and low quality product is also a threat to Wolfstrike Rentals Group Limited’s product especially in the emerging markets and low income markets.
- Rising pay level especially movements such as $15 an hour and increasing prices in the China can lead to serious pressure on profitability of Wolfstrike Rentals Group Limited
- Increasing trend toward isolationism in the American economy can lead to similar reaction from other government thus negatively impacting the international sales.
- Rising raw material can pose a threat to the Wolfstrike Rentals Group Limited profitability.
- As the company is operating in numerous countries it is exposed to currency fluctuations especially given the volatile political climate in number of markets across the world.
- Changing consumer buying behavior from online channel could be a threat to the existing physical infrastructure driven supply chain model.
- Shortage of skilled workforce in certain global market represents a threat to steady growth of profits for Wolfstrike Rentals Group Limited in those markets.
Limitations of SWOT Analysis for Wolfstrike Rentals Group Limited
Although the SWOT analysis is widely used as a strategic planning tool, the analysis does have its share of limitations.
- Certain capabilities or factors of an organization can be both a strength and weakness at the same time. This is one of the major limitations of SWOT analysis . For example changing environmental regulations can be both a threat to company it can also be an opportunity in a sense that it will enable the company to be on a level playing field or at advantage to competitors if it able to develop the products faster than the competitors.
- SWOT does not show how to achieve a competitive advantage, so it must not be an end in itself.
- The matrix is only a starting point for a discussion on how proposed strategies could be implemented. It provided an evaluation window but not an implementation plan based on strategic competitiveness of Wolfstrike Rentals Group Limited
- SWOT is a static assessment - analysis of status quo with few prospective changes. As circumstances, capabilities, threats, and strategies change, the dynamics of a competitive environment may not be revealed in a single matrix.
- SWOT analysis may lead the firm to overemphasize a single internal or external factor in formulating strategies. There are interrelationships among the key internal and external factors that SWOT does not reveal that may be important in devising strategies.
Article continues after advertisement
Weighted SWOT Analysis of Wolfstrike Rentals Group Limited
In light of the above mentioned limitations of the SWOT analysis / matrix, corporate managers decided to provide weightage to each internal strength and weakness of the firm. Organizations also assess the likelihood of events taking place in the coming future and how strong their impact could be on company's performance.
This method is called Weighted SWOT analysis. It is better than doing simplistic SWOT analysis because with Weighted SWOT Analysis Wolfstrike Rentals Group Limited managers can focus on the most critical factors and discount the non-important one. It also solves the long list problem where organizations ends up making a long list but none of the factors deemed too critical.
Limitation of Weighted SWOT analysis of Wolfstrike Rentals Group Limited
This approach also suffers from one major drawback - it focus on individual importance of factor rather than how they are collectively important and impact the business holistically.
Buy Custom Essay and Term Paper on SWOT Analysis / Matrix , Weighted SWOT Analysis of Wolfstrike Rentals Group Limited
Example of Weighted SWOT Analysis
You can email us to get an example document of Weighted SWOT analysis.
SWOT Worksheet & Template
If you like to do your own SWOT analysis or want to make your own Weighted SWOT SWOT matrix then feel free to download Fern Fort University SWOT Analysis Template.
References / Citations & Bibliography
- M. E. Porter, Competitive Strategy(New York: Free Press, 1980)
- A. D. Chandler, Strategy and Structure (Cambridge, Mass.: MIT Press, 1962)
- O. E. Williamson, Markets and Hierarchies(New York: Free Press, 1975);
- L. Wrigley, Divisional Autonomy and Diversification (PhD, Harvard Business School, 1970)
- R. E. White, Generic Business Strategies, Organizational Context and Performance: An Empirical Investigation, Strategic Management Journal7 (1986)
Order Now
Previous 5 SWOT Analysis
- Whitefield Limited SWOT Analysis
- Wam Research Limited SWOT Analysis
- Wam Capital Limited SWOT Analysis
- Wam Active Limited SWOT Analysis
- Vealls Limited SWOT Analysis
Next 5 SWOT Analysis
- Yellow Brick Road Holdings Limited SWOT Analysis
- Yonder And Beyond Group Limited SWOT Analysis
- Zipmoney Ltd SWOT Analysis
- 3D Oil Limited SWOT Analysis
- 88 Energy Limited SWOT Analysis
HBR Case Studies Solutions
- TransCanada's Energy East Pipeline: Managing Aboriginal Relations in the Energy Sector case study solution
- Outrage in Cyberspace: CompuServe and the GIF Patent case study solution
- Christian Dior: A New Look for Haute Couture case study solution
- Target Stores: The Hunt for "Unvolunteered Truths" case study solution
- Laurinburg Precision Engineering, Spanish Version case study solution